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Over the past three years, I've taken hospitality and lifestyle campaigns from pitch to profit, boosting visibility and engagement for every brand I work with. I manage the full partnership lifecycle—from sponsorship activation to on-site team leadership and crafting digital content that genuinely reflects each brand's voice. I'm known for building long-term, high-trust relationships and taking a strategic yet adaptable approach. My goal is simple: turn creative campaigns into real results and meaningful connections with audiences. During university studies, I worked with local fashion, beauty and lifestyle brands including Dr Rashel, Make Up by Rose, ArtHood and Femme Fatale to create social content and campaigns that strengthened storytelling and engagement. I represented Kenya as Miss Intellectuals International in 2019 Lagos, Nigeria, and have since continued leading partnerships and campaigns across lifestyle and hospitality clients.…Over the past three years, I've taken hospitality and lifestyle campaigns from pitch to profit, boosting visibility and engagement for every brand I work with. I manage the full partnership lifecycle—from sponsorship activation to on-site team leadership and crafting digital content that genuinely reflects each brand's voice. I'm known for building long-term, high-trust relationships and taking a strategic yet adaptable approach. My goal is simple: turn creative campaigns into real results and meaningful connections with audiences. During university studies, I worked with local fashion, beauty and lifestyle brands including Dr Rashel, Make Up by Rose, ArtHood and Femme Fatale to create social content and campaigns that strengthened storytelling and engagement. I represented Kenya as Miss Intellectuals International in 2019 Lagos, Nigeria, and have since continued leading partnerships and campaigns across lifestyle and hospitality clients.

Mercy Musumba

Content Creator, Brand Strategist, Marketing Strategist, +2

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Over the past three years, I've taken hospitality and lifestyle campaigns from pitch to profit, boosting visibility and engagement for every brand I work with. I manage the full partnership lifecycle—from sponsorship activation to on-site team leadership and crafting digital content that genuinely reflects each brand's voice. I'm known for building long-term, high-trust relationships and taking a strategic yet adaptable approach. My goal is simple: turn creative campaigns into real results and meaningful connections with audiences. During university studies, I worked with local fashion, beauty and lifestyle brands including Dr Rashel, Make Up by Rose, ArtHood and Femme Fatale to create social content and campaigns that strengthened storytelling and engagement. I represented Kenya as Miss Intellectuals International in 2019 Lagos, Nigeria, and have since continued leading partnerships and campaigns across lifestyle and hospitality clients.…Over the past three years, I've taken hospitality and lifestyle campaigns from pitch to profit, boosting visibility and engagement for every brand I work with. I manage the full partnership lifecycle—from sponsorship activation to on-site team leadership and crafting digital content that genuinely reflects each brand's voice. I'm known for building long-term, high-trust relationships and taking a strategic yet adaptable approach. My goal is simple: turn creative campaigns into real results and meaningful connections with audiences. During university studies, I worked with local fashion, beauty and lifestyle brands including Dr Rashel, Make Up by Rose, ArtHood and Femme Fatale to create social content and campaigns that strengthened storytelling and engagement. I represented Kenya as Miss Intellectuals International in 2019 Lagos, Nigeria, and have since continued leading partnerships and campaigns across lifestyle and hospitality clients.

Available to hire

Over the past three years, I’ve taken hospitality and lifestyle campaigns from pitch to profit, boosting visibility and engagement for every brand I work with. I manage the full partnership lifecycle—from sponsorship activation to on-site team leadership and crafting digital content that genuinely reflects each brand’s voice. I’m known for building long-term, high-trust relationships and taking a strategic yet adaptable approach. My goal is simple: turn creative campaigns into real results and meaningful connections with audiences. During university studies, I worked with local fashion, beauty and lifestyle brands including Dr Rashel, Make Up by Rose, ArtHood and Femme Fatale to create social content and campaigns that strengthened storytelling and engagement. I represented Kenya as Miss Intellectuals International in 2019 Lagos, Nigeria, and have since continued leading partnerships and campaigns across lifestyle and hospitality clients.

Skills

Branding

Copywriting

Experience Level

Branding

Expert

Copywriting

Expert

Language

English

Fluent

Work Experience

Brand Coodinator at Freelance

September 5, 2019 - November 1, 2025

Worked with local fashion, beauty, and lifestyle brands, including Dr Rashel, on a freelance basis while completing university studies. Created social media and campaign content that strengthened brand storytelling and audience engagement, building early experience in marketing and visual communication. During this time, I also represented Kenya and was awarded Miss Intellects International at the 2019 Miss Intellects Pageant in Lagos, Nigeria.

Marketing & Communications Assistant at Global Peace Foundation

May 28, 2022 - October 5, 2023

I supported community outreach campaigns where we faced the challenge of low partner retention. I introduced a stakeholder communication calendar and standardised visual content templates to ensure brand consistency across partners. Within six months, this structure helped increase event participation by over 40% and secured three new long-term sponsorship partners, demonstrating my ability to combine creative execution with relationship-based growth.