Hi, I’m Dharani Murugesan, a results-driven Digital Marketing professional currently pursuing an M.Sc. in Digital Marketing & AI at SKEMA Business School. With over five years of experience in content strategy, social media management, and digital storytelling, I’ve helped brands boost visibility, engagement, and lead generation across multiple platforms. I’m passionate about combining data-driven insights and creative copywriting to craft campaigns that convert, especially in dynamic, lifestyle, and luxury sectors. My goal is to bring measurable impact through strategic digital growth and meaningful brand experiences.

Dharani Murugesan

Hi, I’m Dharani Murugesan, a results-driven Digital Marketing professional currently pursuing an M.Sc. in Digital Marketing & AI at SKEMA Business School. With over five years of experience in content strategy, social media management, and digital storytelling, I’ve helped brands boost visibility, engagement, and lead generation across multiple platforms. I’m passionate about combining data-driven insights and creative copywriting to craft campaigns that convert, especially in dynamic, lifestyle, and luxury sectors. My goal is to bring measurable impact through strategic digital growth and meaningful brand experiences.

Available to hire

Hi, I’m Dharani Murugesan, a results-driven Digital Marketing professional currently pursuing an M.Sc. in Digital Marketing & AI at SKEMA Business School. With over five years of experience in content strategy, social media management, and digital storytelling, I’ve helped brands boost visibility, engagement, and lead generation across multiple platforms. I’m passionate about combining data-driven insights and creative copywriting to craft campaigns that convert, especially in dynamic, lifestyle, and luxury sectors. My goal is to bring measurable impact through strategic digital growth and meaningful brand experiences.

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Language

English
Advanced

Work Experience

Content Designer / E-learning Developer
January 15, 2021 - January 15, 2021
Designed e-learning modules aligned with client brand identity, improving learner engagement. Applied learner-centric design strategies; partnered with cross-functional teams to deliver high-quality digital content on time.
Executive Digital Content Analyst at Deloitte Digital
April 30, 2024 - April 30, 2024
Managed and executed social media campaigns and content development; created SEO-optimized blog posts and case studies; refreshed website content to boost online visibility; aligned content with business goals.
Social Media Campaign Manager
July 31, 2025 - July 31, 2025
Strengthened B2B brand presence by managing targeted social media campaigns across LinkedIn and Twitter. Produced SEO-optimized blogs and case studies; cultivated online communities and enhanced brand loyalty.

Education

Bachelors of Computer Science at Sri GVG Visalakshi College for Women
June 26, 2016 - April 9, 2019
MSc in Digital Marketing & Artificial Intelligence at SKEMA Business School
September 1, 2025 - November 5, 2025

Qualifications

The Complete Copywriting Course: Write to Sell Like a Pro
December 1, 2021 - May 11, 2023
System Engineer Certification - Cognizant Technology Solutions
January 11, 2030 - November 5, 2025

Industry Experience

Media & Entertainment, Education, Professional Services