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Hi there! I'm Elena, a result-driven PPC specialist with 4,5 years of hands-on experience in launching and optimizing campaigns across Google Ads, Microsoft Ads, and Meta Ads. I excel at managing high-budget accounts, building automation with scripts and workflows, and making data-driven optimization decisions. I thrive in ecommerce, B2B, and B2C contexts within highly competitive markets. In addition to tactical execution, I enjoy staying on the pulse of market trends, running experiments, and communicating results clearly to clients. I'm passionate about scaling impact through strategic planning and cross-channel coordination.…Hi there! I'm Elena, a result-driven PPC specialist with 4,5 years of hands-on experience in launching and optimizing campaigns across Google Ads, Microsoft Ads, and Meta Ads. I excel at managing high-budget accounts, building automation with scripts and workflows, and making data-driven optimization decisions. I thrive in ecommerce, B2B, and B2C contexts within highly competitive markets. In addition to tactical execution, I enjoy staying on the pulse of market trends, running experiments, and communicating results clearly to clients. I'm passionate about scaling impact through strategic planning and cross-channel coordination.

Elena Strekalovskykh

PPC Manager, Digital Marketer, Marketing Strategist, +1

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Hi there! I'm Elena, a result-driven PPC specialist with 4,5 years of hands-on experience in launching and optimizing campaigns across Google Ads, Microsoft Ads, and Meta Ads. I excel at managing high-budget accounts, building automation with scripts and workflows, and making data-driven optimization decisions. I thrive in ecommerce, B2B, and B2C contexts within highly competitive markets. In addition to tactical execution, I enjoy staying on the pulse of market trends, running experiments, and communicating results clearly to clients. I'm passionate about scaling impact through strategic planning and cross-channel coordination.…Hi there! I'm Elena, a result-driven PPC specialist with 4,5 years of hands-on experience in launching and optimizing campaigns across Google Ads, Microsoft Ads, and Meta Ads. I excel at managing high-budget accounts, building automation with scripts and workflows, and making data-driven optimization decisions. I thrive in ecommerce, B2B, and B2C contexts within highly competitive markets. In addition to tactical execution, I enjoy staying on the pulse of market trends, running experiments, and communicating results clearly to clients. I'm passionate about scaling impact through strategic planning and cross-channel coordination.

Available to hire

Hi there!
I’m Elena, a result-driven PPC specialist with 4,5 years of hands-on experience in launching and optimizing campaigns across Google Ads, Microsoft Ads, and Meta Ads. I excel at managing high-budget accounts, building automation with scripts and workflows, and making data-driven optimization decisions. I thrive in ecommerce, B2B, and B2C contexts within highly competitive markets.

In addition to tactical execution, I enjoy staying on the pulse of market trends, running experiments, and communicating results clearly to clients. I’m passionate about scaling impact through strategic planning and cross-channel coordination.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

Italian

Advanced

English

Advanced

Work Experience

Online Marketer at Brekz International Online Pet Store

October 1, 2024 - November 5, 2025

Optimized accounts and all elements across Google Ads, Microsoft Ads, and Meta Ads; prepared media plans and launched large campaigns across Black Friday and New Year; automated workflows with scripts; conducted tests and reporting; achieved cost savings and improved ROAS; used data-driven optimization to guide strategy across European markets.

Google Ads Specialist at Digital Agency

August 31, 2024 - August 31, 2024

Audited new client accounts, created strategy presentations aligned with budgets and requirements; set up conversion tracking, launched and managed Google Ads, Meta Ads, and YouTube campaigns; prepared monthly performance analyses and annual reports; built competitor analyses; managed budgets and conducted A/B tests to optimize results.

Google Ads Specialist at Exact

October 1, 2023 - October 1, 2023

Account setup and optimization of Google Ads campaigns; weekly/monthly performance analysis, KPI tracking, and recommendations; launched and optimized campaigns across Google Ads, Display, YouTube; managed budgets and tested new beta features to improve performance.

Google Ads Specialist at PPC Experts

January 1, 2022 - January 1, 2022

Planned and managed Search, Display, Shopping, and Performance Max campaigns; created ad content aligned with target audiences; built comprehensive performance analyses and client reports; managed budgets and conducted ongoing testing to optimize conversions.

Manager at Yes I Do Private School

January 1, 2018 - January 1, 2018

Created and built a successful, profitable private school from the ground up; recruited and managed a team of skilled teachers; led marketing activities to drive growth and expansion; empowered staff to drive productivity and efficiency; developed manuals and teaching materials for the program.

Interpreter/ Translator at Atria Translation Agency

January 1, 2015 - January 1, 2015

Collaborated with clients to deliver translations meeting specific needs; provided high-quality oral and written translations in Italian and English within tight time frames; contributed to expanding the client base.