Content Marketing Manager at Cosmic Content UK

Develop creative content concepts, scripts and campaign plans for influencers on Instagram, TikTok, YouTube and Threads. Coordinate with creators, stakeholders and collaborators to align on creative direction and deadlines. Edit and supervise the production of high-impact short-form videos. Track performance metrics and apply data insights to optimize content strategies. Supervise post scheduling on The Later platform.

Senior Copywriter at Itaú Bank

Create digital content (Google Ads copy, video scripts, social media posts, email marketing, push notifications) and campaign concepts. Plan digital campaigns across channels (Instagram, Facebook, LinkedIn) and optimize performance. Guard the brand's tone of voice and ensure adherence to Brand Book guidelines.

Copywriter and Paid Media Specialist (Freelancer) at UOL.com.br / Bold Agency

Social media management and content production for UOL (news website). Video and text interviews with celebrities, planning paid media campaigns on Google Ads and Meta Ads for clients such as Sebastião Bergmann, Prisicill ia Ohno and others, with a focus on performance and audience targeting.

News Reporter at Rede Cidade Livre (O Jornal na TV)

Prospecting journalism sources, interviews, recording of reports for local TV and content production for the online portal.

Radio Reporter and Editor at Radio Educativa 105 FM, Piracicaba

Recording newsletters and reports for radio news programs. Local news gathering and interviews with experts. Content production and management of the radio news portal and social media.

Press Representative at Council of the Councillors of Rio Claro

Production of press releases on parliamentary activities, website management and media mediation with the press.

Community Manager at TU Agência

Content production, social media management and creation of guidelines for several brands. Support in the communication planning. Interviews with artists and management of interns/junior employees.

Senior Copywriter at Oliver Agency

Remote creation of digital content (Google Ads copy, video scripts, social media posts, email marketing, push notifications and campaign concepts). Planning digital campaigns across Instagram, Facebook and performance channels and strategic communication planning for Itaú bank managers. Guarding the brand's tone of voice, ensuring best practices and Brand Book guidelines.

Copywriter and Paid Media Specialist at UOL Brand Bold Agency

Social media management and content production for UOL (news website). Video and text interviews with celebrities such as Anitta, Kelly Key, Ary Toledo, Nany People, Tiago Abravanel, Claudia Abreu. Planning and execution of paid media campaigns on Google Ads and Meta Ads for clients with a focus on performance and audience targeting.

Content Marketing Specialist at IAB Brasil

Content curation, training and strategy for events with members (Google, Danone, LinkedIn, Facebook, Publicis Groupe, Taboola, TV Globo, among others).

Community Manager at TU Agência

Content production, social media management and creation of guidelines for several brands. Support in communications planning. Interviews with artists as well as video script production. Management of interns and junior employees.