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I'm Noe KOULA, a digital marketing and customer acquisition specialist based in Benin. I design and execute data-driven digital strategies that boost brand visibility, user acquisition, and engagement across Meta Ads, Google Ads, SEO/SEA, and content initiatives. I thrive on turning insights into actionable campaigns and leading cross-functional projects to align customer needs with business goals. I enjoy collaborating with remote and international teams, staying hands-on with analytics, automation, and creative storytelling to deliver measurable results and lasting value for clients and organizations.…I'm Noe KOULA, a digital marketing and customer acquisition specialist based in Benin. I design and execute data-driven digital strategies that boost brand visibility, user acquisition, and engagement across Meta Ads, Google Ads, SEO/SEA, and content initiatives. I thrive on turning insights into actionable campaigns and leading cross-functional projects to align customer needs with business goals. I enjoy collaborating with remote and international teams, staying hands-on with analytics, automation, and creative storytelling to deliver measurable results and lasting value for clients and organizations.

Noe KOULA

Digital Marketer, Content Creator, Marketing Strategist, +2

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I'm Noe KOULA, a digital marketing and customer acquisition specialist based in Benin. I design and execute data-driven digital strategies that boost brand visibility, user acquisition, and engagement across Meta Ads, Google Ads, SEO/SEA, and content initiatives. I thrive on turning insights into actionable campaigns and leading cross-functional projects to align customer needs with business goals. I enjoy collaborating with remote and international teams, staying hands-on with analytics, automation, and creative storytelling to deliver measurable results and lasting value for clients and organizations.…I'm Noe KOULA, a digital marketing and customer acquisition specialist based in Benin. I design and execute data-driven digital strategies that boost brand visibility, user acquisition, and engagement across Meta Ads, Google Ads, SEO/SEA, and content initiatives. I thrive on turning insights into actionable campaigns and leading cross-functional projects to align customer needs with business goals. I enjoy collaborating with remote and international teams, staying hands-on with analytics, automation, and creative storytelling to deliver measurable results and lasting value for clients and organizations.

Available to hire

I’m Noe KOULA, a digital marketing and customer acquisition specialist based in Benin. I design and execute data-driven digital strategies that boost brand visibility, user acquisition, and engagement across Meta Ads, Google Ads, SEO/SEA, and content initiatives. I thrive on turning insights into actionable campaigns and leading cross-functional projects to align customer needs with business goals.

I enjoy collaborating with remote and international teams, staying hands-on with analytics, automation, and creative storytelling to deliver measurable results and lasting value for clients and organizations.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

French

Fluent

Work Experience

Digital Marketing Project Manager at Celtiis Bénin

February 1, 2025 - November 7, 2025

Development and implementation of digital strategies with management of Meta Ads and Google Ads campaigns; digital performance analysis and KPI-based strategic recommendations; management of digital projects to improve customer engagement and brand awareness; drafting of functional and technical specifications documents.

Marketing and Communications Lead at IZICHANGE

January 31, 2025 - January 31, 2025

Development and management of marketing initiatives to boost brand awareness and user acquisition (+29% conversion), with an NPS of 78 and customer satisfaction of 3.91. Led the marketing team and participated in the Comex; improved digital channels, managed cross-functional projects, and aligned customer needs with business objectives.

Digital Media Buyer at Bcloud

July 31, 2024 - July 31, 2024

Management of paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads); ongoing analysis and adjustment of paid campaigns to maximize ROI and achieve defined objectives; development and management of advertising budgets with optimal resource allocation across channels.

Digital Marketing Manager at IZICHANGE

September 30, 2023 - September 30, 2023

Development of customer acquisition and loyalty strategies through digital channels; analysis of user paths to optimize interaction and satisfaction; use of analytical tools to measure campaign performance and adjust actions to improve customer journeys.

Community Manager et Modérateur at Verasity Tech

July 31, 2022 - July 31, 2022

Online community management and moderation; translation of marketing content from English to French; editing of articles to improve clarity and engagement.

Digital Communication Consultant at Rise'up Communication (Braguinée)

December 31, 2022 - December 31, 2022

Providing strategic digital communications consulting, developing and implementing campaigns across digital channels; building and maintaining strong client relationships with clear communication.

Marketing and Digital Communication Manager at SEEDA OPTIMUM

November 30, 2020 - November 30, 2020

Management and optimization of social networks, increasing engagement and awareness for clients; developed digital marketing strategies for multiple small businesses; led initiatives to stimulate growth and visibility on digital channels.