I'm Laura Catalina Angel, a marketing leader with 10+ years of international experience driving growth, brand awareness, and performance marketing strategies across fintech, blockchain, and consumer technology. I excel in affiliate and influencer marketing, partnerships, and digital campaigns that deliver measurable ROI, and I have a proven track record of scaling programs across the Americas, Europe, and Asia while managing multi-million-euro budgets and high-profile collaborations (James Rodríguez, TechRadar, Papá Bitcoin, and more). Fluent in Spanish, English, and Italian, I thrive in cross-functional teams and partner ecosystems to build data-driven strategies that boost revenue and brand visibility. I’m passionate about turning insight into action and mentoring teams to achieve ambitious objectives.

Laura Catalina Angel

I'm Laura Catalina Angel, a marketing leader with 10+ years of international experience driving growth, brand awareness, and performance marketing strategies across fintech, blockchain, and consumer technology. I excel in affiliate and influencer marketing, partnerships, and digital campaigns that deliver measurable ROI, and I have a proven track record of scaling programs across the Americas, Europe, and Asia while managing multi-million-euro budgets and high-profile collaborations (James Rodríguez, TechRadar, Papá Bitcoin, and more). Fluent in Spanish, English, and Italian, I thrive in cross-functional teams and partner ecosystems to build data-driven strategies that boost revenue and brand visibility. I’m passionate about turning insight into action and mentoring teams to achieve ambitious objectives.

Available to hire

I’m Laura Catalina Angel, a marketing leader with 10+ years of international experience driving growth, brand awareness, and performance marketing strategies across fintech, blockchain, and consumer technology. I excel in affiliate and influencer marketing, partnerships, and digital campaigns that deliver measurable ROI, and I have a proven track record of scaling programs across the Americas, Europe, and Asia while managing multi-million-euro budgets and high-profile collaborations (James Rodríguez, TechRadar, Papá Bitcoin, and more).

Fluent in Spanish, English, and Italian, I thrive in cross-functional teams and partner ecosystems to build data-driven strategies that boost revenue and brand visibility. I’m passionate about turning insight into action and mentoring teams to achieve ambitious objectives.

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Language

Spanish; Castilian
Fluent
English
Fluent
Italian
Fluent

Work Experience

Affiliate Marketing Manager (English Markets) at Holafly
August 1, 2025 - August 1, 2025
Built and scaled Holafly’s affiliate and influencer program in UK, Australia, US, and Canada; secured long-term partnerships with top publishers (TechRadar, The Telegraph, PCMag, The Independent) with €100K+ annual deals; optimized CPA and conversion funnel, increasing affiliate-driven revenue contribution by 35%; executed influencer collaborations; developed advanced performance dashboards to track KPIs and ROI.
Marketing Manager at Zondax
April 1, 2023 - November 10, 2025
Increased qualified lead generation by developing targeted marketing campaigns aligned with industry trends; designed and executed multi-channel campaigns to boost brand visibility; led full lifecycle of partnership campaigns, setting and tracking KPIs to ensure sustained growth.
Affiliate Marketing Manager at Ledn
April 1, 2023 - April 1, 2023
Developed and executed global affiliate and influencer strategy (Americas, Europe, Asia); negotiated and managed partnerships with top KOLs including Papá Bitcoin and Dan Held, improving conversion metrics by double digits; directed Instagram campaign with James Rodríguez, achieving multi-million impressions and brand lift in Latin America; partnered with Product and Communications to implement integrated social media campaigns, increasing engagement rates by 45% across Ledn channels.
Marketing Manager at ConsenSys / Decrypt Media
May 1, 2022 - May 1, 2022
Grew Decrypt’s Twitter community from 10K to 115K in one year, expanding presence to Telegram, Reddit, Instagram, and Meta; organized and executed high-profile industry events (NFT NYC, Ethereal Summit), securing thousands of new leads and partnerships; supported ConsenSys Mesh/Tachyon branding, positioning the company as a leader in Web3 innovation.
North America Manager at NEM (Blockchain)
March 1, 2021 - March 1, 2021
Promoted from Ambassador → Country Manager → North America Manager; drove community expansion through hackathons and developer engagement, growing the regional network to 10,000+ members; secured public-private partnerships with Continental, Tlaxcala State Government, and Startup Mexico, expanding adoption of blockchain solutions; directed marketing and business development initiatives across North America.
Founder – Head of Marketing & Sales at My Job Studio (HR Tech Startup)
February 1, 2019 - February 1, 2019
Founded AI-powered recruitment platform; expanded to Mexico, Chile, Colombia, and Europe; secured funding from Government of Chile and 500 Startups, enabling international expansion; led go-to-market strategy, driving user acquisition and investor relationships.
Marketing Manager at Zondax
April 1, 2023 - November 21, 2025
Increased qualified lead generation by developing targeted marketing campaigns aligned with industry trends; designed and executed multi-channel campaigns to boost brand visibility; led full lifecycle of partnership campaigns with measurable growth.

Education

Master’s in Public Policy & Public Administration at Concordia University
January 11, 2030 - January 1, 2016
B.A. in Business & International Business at Universidad Santo Tomás
January 11, 2030 - January 1, 2012
Master’s in Public Policy & Public Administration at Concordia University
January 11, 2030 - January 1, 2016
B.A. in Business & International Business at Universidad Santo Tomás
January 11, 2030 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Software & Internet, Media & Entertainment, Travel & Hospitality, Professional Services, Other