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I'm a remote-friendly Digital Marketing & Social Media Specialist with a focus on crafting engaging narratives for beauty, lifestyle, and small businesses across the Caribbean and beyond. I plan and execute social media content calendars and campaigns, coordinate cross-team workflows, and deliver messaging that aligns with brand goals. I thrive on turning ideas into visuals and conversations that grow audiences. With tools like Canva, Adobe Creative Suite, Notion, Basecamp, and Hootsuite, I manage accounts, increase engagement, and support clients with strategic planning, scheduling, and reporting.…I'm a remote-friendly Digital Marketing & Social Media Specialist with a focus on crafting engaging narratives for beauty, lifestyle, and small businesses across the Caribbean and beyond. I plan and execute social media content calendars and campaigns, coordinate cross-team workflows, and deliver messaging that aligns with brand goals. I thrive on turning ideas into visuals and conversations that grow audiences. With tools like Canva, Adobe Creative Suite, Notion, Basecamp, and Hootsuite, I manage accounts, increase engagement, and support clients with strategic planning, scheduling, and reporting.

Chinyé-Hope Callender

Content Creator, Brand Strategist, Marketing Strategist, +4

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I'm a remote-friendly Digital Marketing & Social Media Specialist with a focus on crafting engaging narratives for beauty, lifestyle, and small businesses across the Caribbean and beyond. I plan and execute social media content calendars and campaigns, coordinate cross-team workflows, and deliver messaging that aligns with brand goals. I thrive on turning ideas into visuals and conversations that grow audiences. With tools like Canva, Adobe Creative Suite, Notion, Basecamp, and Hootsuite, I manage accounts, increase engagement, and support clients with strategic planning, scheduling, and reporting.…I'm a remote-friendly Digital Marketing & Social Media Specialist with a focus on crafting engaging narratives for beauty, lifestyle, and small businesses across the Caribbean and beyond. I plan and execute social media content calendars and campaigns, coordinate cross-team workflows, and deliver messaging that aligns with brand goals. I thrive on turning ideas into visuals and conversations that grow audiences. With tools like Canva, Adobe Creative Suite, Notion, Basecamp, and Hootsuite, I manage accounts, increase engagement, and support clients with strategic planning, scheduling, and reporting.

Available to hire

I’m a remote-friendly Digital Marketing & Social Media Specialist with a focus on crafting engaging narratives for beauty, lifestyle, and small businesses across the Caribbean and beyond. I plan and execute social media content calendars and campaigns, coordinate cross-team workflows, and deliver messaging that aligns with brand goals.

I thrive on turning ideas into visuals and conversations that grow audiences. With tools like Canva, Adobe Creative Suite, Notion, Basecamp, and Hootsuite, I manage accounts, increase engagement, and support clients with strategic planning, scheduling, and reporting.

Skills

Copywriting

Advert Design

Experience Level

Copywriting

Expert

Advert Design

Intermediate

Language

English

Advanced

Work Experience

Campaign & Content Strategy at CDTI x Caribbean Exports

January 1, 2025 - November 10, 2025

Planned and executed social media content calendars and campaigns for regional export initiatives. Directed content creation, visuals, and messaging to align with brand goals. Coordinated cross-team workflows for timely rollout and engagement tracking. Managed reporting and project tracking to ensure campaign efficiency.

Digital Marketing & Social Media Support at Freelance

January 1, 2022 - November 10, 2025

Created content calendars, campaign strategy, and content direction for multiple Caribbean and international clients. Managed social media accounts, increasing engagement by 25–40% within 3 months. Provided virtual admin support, including client communications and workflow organization in Notion.

Virtual Assistant & Marketing Support at Media Mill / Love Mill

December 31, 2025 - December 31, 2025

Executed campaign planning and content creation for multiple clients, including government organizations. Managed social media accounts, curated graphics and copy, and supported content calendars. Streamlined workflows, improving project turnaround time by 30%. Assisted with research, scheduling, and client reporting.

Virtual Assistant & Marketing Support at Media Mill / Love Mill

January 1, 2025 - January 1, 2025

Administrative Assistant at Dr Avinash Nath Medical & Aesthetic Clinic

January 1, 2025 - January 1, 2025

Provided executive-level administrative support, managing client communications, appointment scheduling, and follow-ups for a high-end client base. Coordinated day-to-day clinic operations, ensuring smooth workflow and attention to detail in a fast-paced environment. Maintained professional client relations, demonstrated discretion and strong interpersonal skills. Assisted in organizing documents, records, and reports, enhancing operational efficiency. Developed transferable skills in multitasking, problem-solving, and managing sensitive information directly applicable to remote, client-facing, and marketing roles.