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I'm a multidisciplinary designer with decades of experience leading art direction, design, video editing and production across fashion, pharma, non-profit and corporate brands. I translate complex briefs into vibrant, strategic campaigns, always balancing creative excellence with practical production realities. I love collaborating with writers, photographers, videographers and developers, mentoring junior talent, and steering projects from concept to delivery. I'm an accessibility advocate (AODA) and a trusted partner for internal and external clients, delivering compelling work on time and on budget.…I'm a multidisciplinary designer with decades of experience leading art direction, design, video editing and production across fashion, pharma, non-profit and corporate brands. I translate complex briefs into vibrant, strategic campaigns, always balancing creative excellence with practical production realities. I love collaborating with writers, photographers, videographers and developers, mentoring junior talent, and steering projects from concept to delivery. I'm an accessibility advocate (AODA) and a trusted partner for internal and external clients, delivering compelling work on time and on budget.

Simone St. Aimée

Art Director, Graphic Designer, Designer, +2

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I'm a multidisciplinary designer with decades of experience leading art direction, design, video editing and production across fashion, pharma, non-profit and corporate brands. I translate complex briefs into vibrant, strategic campaigns, always balancing creative excellence with practical production realities. I love collaborating with writers, photographers, videographers and developers, mentoring junior talent, and steering projects from concept to delivery. I'm an accessibility advocate (AODA) and a trusted partner for internal and external clients, delivering compelling work on time and on budget.…I'm a multidisciplinary designer with decades of experience leading art direction, design, video editing and production across fashion, pharma, non-profit and corporate brands. I translate complex briefs into vibrant, strategic campaigns, always balancing creative excellence with practical production realities. I love collaborating with writers, photographers, videographers and developers, mentoring junior talent, and steering projects from concept to delivery. I'm an accessibility advocate (AODA) and a trusted partner for internal and external clients, delivering compelling work on time and on budget.

Available to hire

I’m a multidisciplinary designer with decades of experience leading art direction, design, video editing and production across fashion, pharma, non-profit and corporate brands. I translate complex briefs into vibrant, strategic campaigns, always balancing creative excellence with practical production realities.

I love collaborating with writers, photographers, videographers and developers, mentoring junior talent, and steering projects from concept to delivery. I’m an accessibility advocate (AODA) and a trusted partner for internal and external clients, delivering compelling work on time and on budget.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Adobe Presenter Video Express

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Future Adjunct Professor (Advertising) at OCAD University

January 1, 2026 - May 1, 2026

Teaching advertising courses and mentoring students; developing curriculum and collaborating with faculty.

Art Director, Freelance at DarkBrownandBright (Fashion Brand)

October 1, 2024 - Present

Led art direction and design for fashion brand campaigns; developed print and digital materials; collaborated with writers, photographers, videographers; managed production.

Digital Art Director at BlueNorth Strategies

October 1, 2024 - December 31, 2024

Designed all digital campaigns (Google Promax/Meta/Emails) for Not-for-Profit clients.

Digital Art Director at BlueNorth Strategies

October 1, 2025 - December 31, 2025

Designed all digital campaigns (GooglePromax/Meta/Emails) for Not-for-Profit clients.

Art Director (Pharma) at bMOD Communications

August 1, 2021 - August 31, 2024

Created marketing materials and digital assets for pharmaceutical clients; developed concepts for campaigns and contributed to new business pitch presentations.

Art Director (Pharma) at Tank Worldwide (GREY)

March 1, 2020 - August 31, 2021

Created marketing materials and digital assets; concepts for campaigns and new business pitch presentations.

Senior Graphic Designer / Art Director at CNIB

October 1, 2009 - March 31, 2020

CNIB Brand Lead; Creative accessibility (AODA) lead; conceptualize and execute integrated marketing/communications campaigns from direct mail to email to social; art direct and edit video; design marketing and fundraising materials; hire and manage photographers, videographers and web developers.

Freelance Art Director / Graphic Designer at (Freelance / Agencies)

January 1, 2006 - December 31, 2009

Conceptualized and delivered creative work from concept to delivery across digital, web, print and email campaigns; worked collaboratively within teams.

Art Director at Cossette Communications

September 1, 2007 - March 31, 2008

Art Director guidance and design leadership for integrated campaigns.

Senior Art Director at Leo Burnett

December 1, 2006 - June 30, 2007

Senior Art Director responsible for leading creative on advertising campaigns.

Senior Art Director/Designer at Tenzing Communications Inc.

November 1, 2005 - October 31, 2006

Senior Art Director/Designer delivering integrated campaigns and design leadership.

Senior Art Director at MacLaren McCann

December 1, 2002 - December 31, 2004

Senior Art Director overseeing creative direction and execution.