I'm Susan Yeu, a seasoned graphic designer specializing in retail and experiential visuals. I translate brand storytelling into compelling in-store graphics, signage, and 3D renderings that help customers connect with products. I bring a collaborative spirit, a strong eye for typography and color, and a track record of delivering production-ready files on time. My experience spans agency, studio, and retail environments, with photography direction and project management underpinning every project.…

Susan Yeu

I'm Susan Yeu, a seasoned graphic designer specializing in retail and experiential visuals. I translate brand storytelling into compelling in-store graphics, signage, and 3D renderings that help customers connect with products. I bring a collaborative spirit, a strong eye for typography and color, and a track record of delivering production-ready files on time. My experience spans agency, studio, and retail environments, with photography direction and project management underpinning every project.…

Available to hire

I’m Susan Yeu, a seasoned graphic designer specializing in retail and experiential visuals. I translate brand storytelling into compelling in-store graphics, signage, and 3D renderings that help customers connect with products.

I bring a collaborative spirit, a strong eye for typography and color, and a track record of delivering production-ready files on time. My experience spans agency, studio, and retail environments, with photography direction and project management underpinning every project.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Graphic Designer (Freelance) at Canadian Tire
April 1, 2025 - November 1, 2025
Designed and produced engaging point-of-purchase displays for in-store categories, including seasonal events. Created detailed 3D renderings to communicate design concepts for store interiors and exteriors. Developed a comprehensive store fixture guide to enhance visual merchandising strategies at Canadian Tire Corporation.
Graphic Designer (Full-time) at Hudson's Bay Company
July 1, 2020 - March 1, 2025
Designed and produced printed art for store environments, enhancing customer experience. Developed seasonal graphics and customized 3D displays for various store categories across Canada. Prepared and executed production-ready files for large-format print materials, including pillar vinyl and light boxes. Created impactful in-store POP materials, contributing to effective visual merchandising strategies.
Graphic Designer (Full-time permanent) at Lowe's Companies, Inc.
July 1, 2012 - May 1, 2017
Designed and laid out in-store promotional and seasonal signage to enhance customer engagement. Created comprehensive guides for various product categories, including patio and kitchens, to support sales initiatives. Produced regular newspaper ads and email blasts, effectively communicating promotions to customers.
Graphic Designer (Full-time contract) at Dynamic Mutual Funds
October 1, 2010 - January 1, 2012
Developed and implemented corporate standards for all print materials, ensuring brand consistency. Designed a variety of print materials, including annual reports and investor kits for Dynamic Mutual Funds. Produced event invitations and informational brochures, enhancing communication with stakeholders.
Graphic Designer (Full-time contract) at Indigo Books, Music & Café
January 1, 2009 - June 1, 2010
Designed and prepared print files for various store items, ensuring high-quality output. Acted as a liaison between printers to streamline production processes. Developed signage, banners, and advertisements to enhance brand visibility. Contributed to the monthly customer newsletter, engaging the audience with store offerings.
Graphic Designer at Canadian Tire
April 1, 2025 - November 1, 2025
Freelance role designing and producing engaging point-of-purchase displays for various in-store categories, including seasonal events. Created detailed 3D renderings to communicate design concepts for store interiors and exteriors. Developed a comprehensive store fixture guide to enhance visual merchandising strategies at Canadian Tire Corporation.
Graphic Designer at Hudson's Bay Company
July 1, 2020 - March 1, 2025
Designed and produced printed art for store environments, developed seasonal graphics and customized 3D displays for various store categories across Canada. Prepared production-ready files for large-format print materials, including pillar vinyl and light boxes. Created impactful in-store POP materials to support visual merchandising strategies.
Graphic Designer at Lowe's Companies, Inc.
July 1, 2012 - May 1, 2017
Designed and laid out in-store promotional and seasonal signage to enhance customer engagement. Created comprehensive guides for various product categories, including patio and kitchens, to support sales initiatives. Produced regular newspaper ads and email blasts to effectively communicate promotions to customers.
Graphic Designer at Dynamic Mutual Funds
October 1, 2010 - January 1, 2012
Developed and implemented corporate standards for all print materials, ensuring brand consistency. Designed a variety of print materials, including annual reports and investor kits. Produced event invitations and informational brochures to enhance stakeholder communication.
Graphic Designer at Indigo Books, Music & Café
January 1, 2009 - June 1, 2010
Designed and prepared print files for various store items, ensuring high-quality output. Acted as a liaison between printers to streamline production processes. Developed signage, banners, and advertisements to enhance brand visibility. Contributed to the monthly customer newsletter, engaging the audience with store offerings.
Graphic Designer (Full-time contract) at Hudson's Bay Company
July 1, 2020 - March 1, 2025
Designed and produced printed art for store environments, significantly enhancing customer experience. Developed seasonal graphics and customized 3D displays for various store categories across Canada. Prepared and executed production-ready files for large-format print materials, including pillar vinyl and light boxes. Created impactful in-store POP materials, contributing to effective visual merchandising strategies.

Education

Associate Communication & Design; Graphic Design/Art Direction at Ontario College of Art & Design
January 11, 2030 - November 10, 2025
Jewellery Arts at George Brown College
January 11, 2030 - November 10, 2025
Bachelor of Design at Ontario College of Art & Design
January 11, 2030 - November 28, 2025
Jewellery Arts at George Brown College
January 11, 2030 - November 28, 2025
Associate of Design at Ontario College of Art & Design
January 11, 2030 - March 31, 2026
Jewellery Arts at George Brown College
January 11, 2030 - March 31, 2026
Associate of Design at Ontario College of Art & Design
January 11, 2030 - April 28, 2026
Jewellery Arts at George Brown College
January 11, 2030 - April 28, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Professional Services, Manufacturing, Other, Consumer Goods

Skills

Experience Level