Available to hire
I’m a creative and data-driven marketing and operations professional with 9+ years of experience in digital content strategy, brand systems, and cross-platform growth.
I blend creativity, analytics and execution to build scalable digital ecosystems for startups and D2C brands, with a proven ability to scale brands through structured workflows, AI-powered automation, and design-led storytelling.
Experience Level
Language
English
Fluent
Hindi
Fluent
Bengali
Fluent
Work Experience
Head of Operations at Bitcoin Threads Company (BTC)
August 1, 2025 - November 10, 2025Built BTC’s operational backbone and content systems from day one, enabling rapid product launches and coherent brand storytelling across channels. Oversaw end-to-end operations across manufacturing, backend web systems, logistics, and marketing; led digital content strategy across Instagram, LinkedIn, and the website; maintained a consistent premium brand identity. Coordinated e-commerce backend development with an integrated Bitcoin payment gateway. Implemented scalable automation workflows for content creation, review and analytics.
Marketing Head at Invest My Paisa (IMP)
May 1, 2025 - May 1, 2025Led a 10-member marketing team across content, design, video and growth. Designed multi-platform strategy achieving 65% LinkedIn follower growth. Ran campaigns producing 300+ qualified leads and approximately $25K AUM growth. Automated creative and data pipelines using AI tools and Systeme.io to improve conversion consistency.
Marketing Head at EXP Invest
September 1, 2024 - September 1, 2024Expanded Instagram community from 2K to 48K followers organically through consistent educational content; generated approximately $12K revenue via discount campaigns. Managed CRM, student communications, and YouTube Live sessions for training programs.
Proprietor & Managing Director at Upasana Electronics
September 1, 2023 - September 1, 2023Founded and managed two stores, oversaw sales, procurement, marketing and customer service; drove around 50% sales growth through targeted digital promotions and improved merchandising. Managed vendor relationships, staff training, and customer experience optimization.
Marketing Head at EXP Invest
September 30, 2024 - September 30, 2024Expanded Instagram community from 2K to 48K followers organically; generated approximately $12K revenue via discount campaigns and online promotions; Managed CRM, student communications, and YouTube Live sessions for training programs.
Proprietor & Managing Director at Upsana Electronics
September 30, 2023 - September 30, 2023Founded and managed two stores, oversaw sales, procurement, marketing and customer service. Drove ~50% sales growth through targeted digital promotion and improved merchandising. Managed vendor relationships, staff training and customer experience optimization.
Education
BSc (Media Science) at NSHM Knowledge Campus, India
January 1, 2013 - January 1, 2016B.Sc. (Media Science) at NSHM Knowledge Campus, India
January 1, 2013 - January 1, 2016Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Retail, Education, Financial Services
Experience Level
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