PD

Paolo De Caro

Available to hire

I am a result-oriented, client-focused and pragmatic Creative Director with over ten years of experience in brand design, art direction, UI/UX and photography. I have co-founded Nomady, Édition De Caro.

About

I am a result-oriented, client-focused and pragmatic Creative Director with over ten years of experience in brand design, art direction, UI/UX and photography. I have co-founded Nomady, Édition De Caro. In my work I combine strategic thinking with hands-on execution to deliver compelling brands and images that drive impact.

I thrive in collaborative environments and love building brands from the ground up, guiding teams, and crafting visuals that resonate with audiences.

  • 15 years' experience
  • Joined November 2025

Industry experience

  • Media & Entertainment
  • Professional Services
  • Software & Internet
  • Education

Work experience· 13 roles

Fotograf – Mitglied · 13PhotoJun 2024 – Present · 2 yrs 6 mos

Joined as a photographer member in the renowned photographers' agency 13 Photo, focusing on authentic portrait, documentary, corporate and commercial photography.

Founder & Creative Lead · Art School CrushApr 2024 – Present · 2 yrs 8 mos

Development and implementation of a unique brand identity and strategy; built the website and online shop for Fine Art Prints; produced high-quality prints.

Brand Designer & Art Director (Freelance) · Atelier De CaroApr 2024 – Present · 2 yrs 8 mos

Freelance work in communications, branding and web agencies with client management and project delivery.

Co-Founder & Creative Lead · Nomady AGFeb 2019 – Present · 7 yrs 10 mos
Co-Founder & Creative Lead · Édition De CaroNov 2018 – Present · 8 yrs 1 mo
Freelance – Brand Design, Photography & Art Direction · PDC Design & FotografieAug 2017 – Jul 2019 · 2 yrs
Brand Designer & Art Director · By Heart MarketingMay 2015 – Jun 2017 · 2 yrs 2 mos
Design-Internship · Lundgren+LindqvistNov 2014 – Mar 2015 · 5 mos

Education· 5

BA Visuelle Kommunikation · Zürcher Hochschule der Künste2010 – 2013
Gestalterischer Vorkurs · Zürcher Hochschule der Künste2009 – 2010
Gymnasiale Ausbildung mit Schwerpunkt Bildnerisches Gestalten · Kantonsschule Pfäffikon, SZ2003 – 2007
Gymnasiale Ausbildung mit Schwerpunkt Sprachen · Stiftsschule Einsiedeln, SZ2000 – 2003

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