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I'm Attila Tobias, an innovative, AI-driven, SEO-focused digital marketing and content strategist with a proven track record of driving organic growth through data-driven insights. With 8+ years of experience in SEO, CRO, BI, and digital marketing analytics, I excel at turning AI and data into actionable strategies that improve search rankings, visibility, and conversions. I'm passionate about leading cross-functional teams, developing data-driven content and technical SEO plans, and leveraging tools like Looker Studio, Power BI, GA4, GTM, SEMrush, and AI-powered content optimization to deliver measurable ROI and ethical, accessible marketing.…I'm Attila Tobias, an innovative, AI-driven, SEO-focused digital marketing and content strategist with a proven track record of driving organic growth through data-driven insights. With 8+ years of experience in SEO, CRO, BI, and digital marketing analytics, I excel at turning AI and data into actionable strategies that improve search rankings, visibility, and conversions. I'm passionate about leading cross-functional teams, developing data-driven content and technical SEO plans, and leveraging tools like Looker Studio, Power BI, GA4, GTM, SEMrush, and AI-powered content optimization to deliver measurable ROI and ethical, accessible marketing.

Attila Tobias

SEO Expert, Digital Marketer, Content Strategist, +2

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I'm Attila Tobias, an innovative, AI-driven, SEO-focused digital marketing and content strategist with a proven track record of driving organic growth through data-driven insights. With 8+ years of experience in SEO, CRO, BI, and digital marketing analytics, I excel at turning AI and data into actionable strategies that improve search rankings, visibility, and conversions. I'm passionate about leading cross-functional teams, developing data-driven content and technical SEO plans, and leveraging tools like Looker Studio, Power BI, GA4, GTM, SEMrush, and AI-powered content optimization to deliver measurable ROI and ethical, accessible marketing.…I'm Attila Tobias, an innovative, AI-driven, SEO-focused digital marketing and content strategist with a proven track record of driving organic growth through data-driven insights. With 8+ years of experience in SEO, CRO, BI, and digital marketing analytics, I excel at turning AI and data into actionable strategies that improve search rankings, visibility, and conversions. I'm passionate about leading cross-functional teams, developing data-driven content and technical SEO plans, and leveraging tools like Looker Studio, Power BI, GA4, GTM, SEMrush, and AI-powered content optimization to deliver measurable ROI and ethical, accessible marketing.

Available to hire

I’m Attila Tobias, an innovative, AI-driven, SEO-focused digital marketing and content strategist with a proven track record of driving organic growth through data-driven insights. With 8+ years of experience in SEO, CRO, BI, and digital marketing analytics, I excel at turning AI and data into actionable strategies that improve search rankings, visibility, and conversions.

I’m passionate about leading cross-functional teams, developing data-driven content and technical SEO plans, and leveraging tools like Looker Studio, Power BI, GA4, GTM, SEMrush, and AI-powered content optimization to deliver measurable ROI and ethical, accessible marketing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Director of Digital Content at ICAT Logistics

January 1, 2025 - November 11, 2025

Lead development and execution of digital content strategies across owned, earned, shared, and paid channels; manage a team of 6 direct reports across content creation, SEO/GEO, analytics, and social media; oversee cross-channel campaigns to drive brand awareness, engagement, and conversions; track performance with Google Analytics, Looker Studio, SEMrush, and HubSpot; enhance site structure, ADA accessibility, and GDPR/CCPA compliance; coordinate with creative, marketing, and analytics teams to deliver data-driven content aligned with business objectives.

Senior SEO Manager & Digital Analyst at TAE Technologies / TAE LifeSciences

December 31, 2024 - December 31, 2024

Developed and implemented SEO strategies including technical optimization, keyword research, A/B testing, content creation, and link building; achieved 25% traffic increase and 20% ranking boost within 3 months; conducted audits to fix technical issues and improve crawlability; used GA4, GTM, and BigQuery to track metrics and inform optimization decisions; partnered with content team to create AI-optimized content under E-E-A-T guidelines.

Senior SEO Specialist & Digital Marketing Analyst at YALE MEDICINE

September 30, 2023 - September 30, 2023

Led SEO and analytics strategies to drive geo-targeted organic growth; built dashboards in Looker Studio, PowerBI, and Tableau; conducted keyword research, on-site/off-site/local SEO to boost visibility, rankings and traffic; ran A/B testing and personalization via Google Optimize and Optimizely, increasing conversions by 35% in 4 months; built in-house GPT solutions for brand-consistent content; ensured GDPR and HIPAA compliance.

SEO Specialist & Digital Analyst at TYLER TECHNOLOGIES

December 31, 2022 - December 31, 2022

Developed and implemented comprehensive SEO strategies, focusing on technical optimization, keyword research, content optimization, and link building to improve search visibility; conducted audits using Google Search Console and SEMRush; leveraged Google Trends to identify high-value opportunities; tracked and analyzed dashboards to drive CRO improvements and reporting; led a team of professionals.

Analytics and Digital Strategist at YALE UNIVERSITY - DIGITAL STRATEGY

December 31, 2020 - December 31, 2020

Set up and maintained Google Analytics properties; implemented custom tags in GTM; built Looker Studio and Tableau dashboards to visualize SEO metrics; performed keyword research and monitored performance for optimization; contributed to redesign and migration projects enhancing SEO and user experience.

Senior SEO & CRO Manager at VantagePoint (agency)

August 31, 2024 - August 31, 2024

Managed a diverse portfolio of 5-10 clients; conducted site audits, keyword research, and comprehensive SEO campaigns; executed technical and content SEO; planned, executed, and measured SEO initiatives delivering visibility and traffic growth; led a team of professionals.

Content Strategy & SEO Manager at SightMD

March 31, 2025 - March 31, 2025

Developed and executed a full-scale data-driven SEO and analytics strategy; created Looker Studio and SEMRush dashboards enabling data-driven decisions; integrated Search Generative Experience (SGE) and AI-driven content optimization; managed multi-location portfolios with local SEO frameworks; conducted audits, link-building, and geo-targeted content strategy to increase domain authority.