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Designer based in Bucharest, Romania, crafting digital experiences that blend aesthetics, functionality and user-centered design principles. 10+ years of experience across digital advertising, fintech, health and SaaS. I’ve collaborated with teams to build end-to-end products that drive conversion. What sets me apart is my ability to combine research, complex data and visual design (with a touch of illustration), turning user insights into beautiful, functional experiences that align with brand product goals.…Designer based in Bucharest, Romania, crafting digital experiences that blend aesthetics, functionality and user-centered design principles. 10+ years of experience across digital advertising, fintech, health and SaaS. I’ve collaborated with teams to build end-to-end products that drive conversion. What sets me apart is my ability to combine research, complex data and visual design (with a touch of illustration), turning user insights into beautiful, functional experiences that align with brand product goals.

Alexandra Criveteanu

UX Designer, UI Designer, Product Designer, +2

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Designer based in Bucharest, Romania, crafting digital experiences that blend aesthetics, functionality and user-centered design principles. 10+ years of experience across digital advertising, fintech, health and SaaS. I’ve collaborated with teams to build end-to-end products that drive conversion. What sets me apart is my ability to combine research, complex data and visual design (with a touch of illustration), turning user insights into beautiful, functional experiences that align with brand product goals.…Designer based in Bucharest, Romania, crafting digital experiences that blend aesthetics, functionality and user-centered design principles. 10+ years of experience across digital advertising, fintech, health and SaaS. I’ve collaborated with teams to build end-to-end products that drive conversion. What sets me apart is my ability to combine research, complex data and visual design (with a touch of illustration), turning user insights into beautiful, functional experiences that align with brand product goals.

Available to hire

Designer based in Bucharest, Romania, crafting digital experiences that blend aesthetics, functionality and user-centered design principles. 10+ years of experience across digital advertising, fintech, health and SaaS. I’ve collaborated with teams to build end-to-end products that drive conversion.

What sets me apart is my ability to combine research, complex data and visual design (with a touch of illustration), turning user insights into beautiful, functional experiences that align with brand product goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Romanian, Moldavian, Moldovan

Fluent

English

Advanced

Work Experience

UX/UI Designer at Hogarth Worldwide

December 31, 2020 - December 31, 2020

Collaborated with product managers and developers to design and deliver data-driven digital products for a research-focused client, using Figma and Adobe XD; created wireframes, interactive prototypes, and high-fidelity visuals aligned with brand identity; facilitated design reviews and stakeholder workshops; conducted usability testing and post-launch analysis to improve engagement and performance; led cross-functional sessions with product and engineering teams to translate complex business goals into intuitive user experiences; produced wireframes, flows, and documentation to scale across campaigns.

UX/UI Designer at DOC.ro Digital Resource

December 31, 2018 - December 31, 2018

Designed intuitive UI/UX solutions for a range of SaaS and digital products; created wireframes, prototypes and visual assets; collaborated with developers to translate user needs into accessible, scalable interfaces.

Product Designer (UX/UI) at CyberGhost VPN

December 31, 2017 - December 31, 2017

Responsible for design strategy and UX/UI for the company’s trading platform and digital presence; designed web interfaces, dashboards and marketing materials to improve usability and engagement; collaborated with product, marketing and engineering teams to translate business goals into intuitive experiences; created wireframes, interactive prototypes and design systems to support growth across platforms.

UX/UI Designer at Forex Rally

December 31, 2015 - December 31, 2015

Designed and delivered websites and landing pages for small businesses and service providers; created wireframes, layouts and UI improvements to drive conversions.

Web Designer at CRMEDIA

December 31, 2015 - December 31, 2015

Designed and implemented responsive web interfaces, layouts and marketing materials that enhanced product quality and user engagement; collaborated with marketing teams to deliver brand-consistent visuals and campaign assets.