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I'm a purpose-driven branding designer with 17+ years’ experience helping ambitious organisations and creative agencies build brands that inspire change. I combine strategic thinking with craft-led design to create bold visual identities, campaigns, and storytelling for brands with social, cultural, or environmental missions. Collaborative, curious, and hands-on, I thrive on translating complex ideas into clear, impactful design systems, working seamlessly from concept to delivery, independently or as part of a creative team.…I'm a purpose-driven branding designer with 17+ years’ experience helping ambitious organisations and creative agencies build brands that inspire change. I combine strategic thinking with craft-led design to create bold visual identities, campaigns, and storytelling for brands with social, cultural, or environmental missions. Collaborative, curious, and hands-on, I thrive on translating complex ideas into clear, impactful design systems, working seamlessly from concept to delivery, independently or as part of a creative team.

Dean Reilly

Designer, Brand Designer, Graphic Designer, +2

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I'm a purpose-driven branding designer with 17+ years’ experience helping ambitious organisations and creative agencies build brands that inspire change. I combine strategic thinking with craft-led design to create bold visual identities, campaigns, and storytelling for brands with social, cultural, or environmental missions. Collaborative, curious, and hands-on, I thrive on translating complex ideas into clear, impactful design systems, working seamlessly from concept to delivery, independently or as part of a creative team.…I'm a purpose-driven branding designer with 17+ years’ experience helping ambitious organisations and creative agencies build brands that inspire change. I combine strategic thinking with craft-led design to create bold visual identities, campaigns, and storytelling for brands with social, cultural, or environmental missions. Collaborative, curious, and hands-on, I thrive on translating complex ideas into clear, impactful design systems, working seamlessly from concept to delivery, independently or as part of a creative team.

Available to hire

I’m a purpose-driven branding designer with 17+ years’ experience helping ambitious organisations and creative agencies build brands that inspire change. I combine strategic thinking with craft-led design to create bold visual identities, campaigns, and storytelling for brands with social, cultural, or environmental missions.

Collaborative, curious, and hands-on, I thrive on translating complex ideas into clear, impactful design systems, working seamlessly from concept to delivery, independently or as part of a creative team.

Skills

Brand Identity

Editorial Illustration

Infographic

Logo

Presentation Design

Experience Level

Brand Identity

Expert

Editorial Illustration

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Beginner

Language

English

Fluent

Work Experience

Senior Designer at Spencer du Bois

August 31, 2012 - August 31, 2012

Key member of a small, hands-on branding team specialising in purpose-led and not-for-profit clients. Responsible for concept generation, full brand rollouts, and creative delivery across print, digital, and campaign work. Known for meticulous attention to detail and a balance of creativity with craft.

Senior Designer at Spencer du Bois

March 31, 2022 - March 31, 2022

Freelance Designer at Multiple clients

November 30, 2013 - November 30, 2013

Following a year travelling across Asia, I freelanced with in-house teams and design agencies in Melbourne, working across a range of branding and campaign projects.

Junior Designer at Heavenly Group Ltd

January 1, 2009 - January 1, 2009

Supported senior creatives on brand identity and implementation projects across corporate, cultural, and lifestyle sectors.

Brand Consultant at North Quay Holdings

January 1, 2025 - November 23, 2025

Leading the way in cybersecurity due diligence, North Quay Holdings safeguards high-net-worth individuals and businesses. Collaborating directly with the founders, I developed a sophisticated brand identity and visual system that communicates both discretion and authority.

Brand Consultant at Redshaw Advisors

January 1, 2025 - November 23, 2025

At the forefront of carbon risk management and regulatory change, Redshaw Advisors needed a visual identity reflecting their authority in carbon compliance. Working closely with their digital strategy team, I’m developing a flexible visual system being rolled out across all brand touchpoints.

Brand Designer / Brand Consultant at Spencer du Bois

November 30, 2025 - November 30, 2025

Branding, design, and campaign work for purpose-led and not-for-profit organisations. Clients include: British Liver Trust, Emmaus, Police Care UK, Institute of Sustainability and Environmental Professionals (ISEP), and The Society of Authors.

Branding & Design at TQ Branding

January 31, 2025 - January 31, 2025

Branding and design for organisations across sport, aerospace, destination, and mobility innovation. Clients include: Saudi Space, NSG, Tasaru, Destination Masar, UEFA, Saudi Tourism Authority, and Global Cybersecurity Forum.

Design Lead at Wonderful & Brilliant

February 28, 2023 - February 28, 2023

Design Lead on cross-channel brand activations, website redesign and social media posts for FIFA Collect.

Freelance Designer at Various (Nice and Serious / McCann Health / Keel London / Nonsense London / Are & Be / Others)

November 30, 2025 - November 30, 2025

Freelance design across campaigns, brand identities and creative concepts for clients in technology consulting, sustainability, social impact and pharmaceutical industries.