I'm a purpose-driven branding designer with 17+ years’ experience helping ambitious organisations and creative agencies build brands that inspire change. I combine strategic thinking with craft-led design to create bold visual identities, campaigns, and storytelling for brands with social, cultural, or environmental missions. Collaborative, curious, and hands-on, I thrive on translating complex ideas into clear, impactful design systems, working seamlessly from concept to delivery, independently or as part of a creative team.

Dean Reilly

I'm a purpose-driven branding designer with 17+ years’ experience helping ambitious organisations and creative agencies build brands that inspire change. I combine strategic thinking with craft-led design to create bold visual identities, campaigns, and storytelling for brands with social, cultural, or environmental missions. Collaborative, curious, and hands-on, I thrive on translating complex ideas into clear, impactful design systems, working seamlessly from concept to delivery, independently or as part of a creative team.

Available to hire

I’m a purpose-driven branding designer with 17+ years’ experience helping ambitious organisations and creative agencies build brands that inspire change. I combine strategic thinking with craft-led design to create bold visual identities, campaigns, and storytelling for brands with social, cultural, or environmental missions.

Collaborative, curious, and hands-on, I thrive on translating complex ideas into clear, impactful design systems, working seamlessly from concept to delivery, independently or as part of a creative team.

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Language

English
Fluent

Work Experience

Freelance Designer at Various (Nice and Serious / McCann Health / Keel London / Nonsense London / Are & Be / Others)
November 30, 2025 - November 30, 2025
Freelance design across campaigns, brand identities and creative concepts for clients in technology consulting, sustainability, social impact and pharmaceutical industries.
Brand Designer / Brand Consultant at Spencer du Bois
November 30, 2025 - November 30, 2025
Branding, design, and campaign work for purpose-led and not-for-profit organisations. Clients include: British Liver Trust, Emmaus, Police Care UK, Institute of Sustainability and Environmental Professionals (ISEP), and The Society of Authors.
Branding & Design at TQ Branding
January 31, 2025 - January 31, 2025
Branding and design for organisations across sport, aerospace, destination, and mobility innovation. Clients include: Saudi Space, NSG, Tasaru, Destination Masar, UEFA, Saudi Tourism Authority, and Global Cybersecurity Forum.
Brand Consultant at Redshaw Advisors
January 1, 2025 - November 23, 2025
At the forefront of carbon risk management and regulatory change, Redshaw Advisors needed a visual identity reflecting their authority in carbon compliance. Working closely with their digital strategy team, I’m developing a flexible visual system being rolled out across all brand touchpoints.
Brand Consultant at North Quay Holdings
January 1, 2025 - November 23, 2025
Leading the way in cybersecurity due diligence, North Quay Holdings safeguards high-net-worth individuals and businesses. Collaborating directly with the founders, I developed a sophisticated brand identity and visual system that communicates both discretion and authority.
Design Lead at Wonderful & Brilliant
February 28, 2023 - February 28, 2023
Design Lead on cross-channel brand activations, website redesign and social media posts for FIFA Collect.
Senior Designer at Spencer du Bois
March 31, 2022 - March 31, 2022
Key member of a small, hands-on branding team specialising in purpose-led and not-for-profit clients. Responsible for concept generation, full brand rollouts, and creative delivery across print, digital, and campaign work. Known for meticulous attention to detail and a balance of creativity with craft.
Freelance Designer at Multiple clients
November 30, 2013 - November 30, 2013
Following a year travelling across Asia, I freelanced with in-house teams and design agencies in Melbourne, working across a range of branding and campaign projects.
Senior Designer at Spencer du Bois
August 31, 2012 - August 31, 2012
Key member of a small, hands-on branding team specialising in purpose-led and not-for-profit clients. Responsible for concept generation, full brand rollouts, and creative delivery across print, digital, and campaign work. Known for meticulous attention to detail and a balance of creativity with craft.
Junior Designer at Heavenly Group Ltd
January 1, 2009 - January 1, 2009
Supported senior creatives on brand identity and implementation projects across corporate, cultural, and lifestyle sectors.

Education

BA (Hons) Graphic Design at Staffordshire University
January 11, 2030 - November 23, 2025
BTEC Diploma at Southport College
January 11, 2030 - November 23, 2025

Qualifications

Transform Awards Europe – Gold (Moorfields Eye Charity, 2020)
January 1, 2020 - November 23, 2025
Transform Awards Europe – Silver (National Education Union, 2019)
January 1, 2019 - November 23, 2025

Industry Experience

Non-Profit Organization, Professional Services, Media & Entertainment, Education