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I am a creative and analytical specialist with over five years of experience in digital marketing, e-commerce, SEO, content creation, and knowledge management. I excel at blending data-driven insights with storytelling to deliver engaging content and strategic communication. I enjoy collaborating with international teams, managing content projects, and optimizing workflows, and I localize materials for diverse audiences. I’m eager to take on a role where strategic thinking, user-focused messaging, and digital fluency drive success.…I am a creative and analytical specialist with over five years of experience in digital marketing, e-commerce, SEO, content creation, and knowledge management. I excel at blending data-driven insights with storytelling to deliver engaging content and strategic communication. I enjoy collaborating with international teams, managing content projects, and optimizing workflows, and I localize materials for diverse audiences. I’m eager to take on a role where strategic thinking, user-focused messaging, and digital fluency drive success.

Karolina Michalska

Content Creator, Copywriter, Marketing Strategist, +6

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I am a creative and analytical specialist with over five years of experience in digital marketing, e-commerce, SEO, content creation, and knowledge management. I excel at blending data-driven insights with storytelling to deliver engaging content and strategic communication. I enjoy collaborating with international teams, managing content projects, and optimizing workflows, and I localize materials for diverse audiences. I’m eager to take on a role where strategic thinking, user-focused messaging, and digital fluency drive success.…I am a creative and analytical specialist with over five years of experience in digital marketing, e-commerce, SEO, content creation, and knowledge management. I excel at blending data-driven insights with storytelling to deliver engaging content and strategic communication. I enjoy collaborating with international teams, managing content projects, and optimizing workflows, and I localize materials for diverse audiences. I’m eager to take on a role where strategic thinking, user-focused messaging, and digital fluency drive success.

Available to hire

I am a creative and analytical specialist with over five years of experience in digital marketing, e-commerce, SEO, content creation, and knowledge management.

I excel at blending data-driven insights with storytelling to deliver engaging content and strategic communication. I enjoy collaborating with international teams, managing content projects, and optimizing workflows, and I localize materials for diverse audiences. I’m eager to take on a role where strategic thinking, user-focused messaging, and digital fluency drive success.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Polish

Fluent

English

Advanced

Russian

Advanced

German

Beginner

Work Experience

Traffic Creatives Coordinator at RTB House sp. z o.o.

October 1, 2025 - November 12, 2025

Coordinating the full lifecycle of marketing content (creatives, graphics, digital assets) to support current campaigns. Setting strategic priorities for the creative department, ensuring the timely delivery of key marketing materials. Managing the workflow between creative and operational teams to maintain consistency and timeliness in marketing communications. Collaborating with technical teams (e.g., coding, web development) to ensure the proper implementation of final creatives on digital platforms. Conducting internal training sessions for marketing teams on brand standards and content creation processes. Actively implementing process improvements in marketing creation workflows, leading to increased campaign delivery efficiency.

Marketing Intern at IT Crowd

October 1, 2025 - October 1, 2025

Creating and editing content for IT Crowd clients' social media (posts, Reels/videos), mailings, and promotional materials. Supporting SEO: optimizing content for search engines and conducting keyword analysis. Active participation in brainstorms, concept development, and client presentations. Executing basic graphic design tasks and simple visual content creation to support marketing initiatives. Developing comprehensive content strategy understanding (from concept to execution across social media, email, SEO). Gaining hands-on experience in content performance optimization (SEO), multichannel communication, and basic design. Strengthening analytical skills (keyword analysis) and collaboration through active involvement in client concept work.

Knowledge Management Specialist at ABB Global Business Services

June 1, 2025 - June 1, 2025

Co-developing communication strategies and training materials. Organizing workshops and onboarding sessions to support knowledge transfer. Collaborating with global teams on content and process-related projects.

Audiovisual Translator (Russian & Ukrainian) at Synthesis Media

December 1, 2024 - December 1, 2024

Localizing audiovisual content (TV series, shows, films) for international markets. Adapting language and messaging to target audiences with cultural sensitivity. Editing and proofreading translations to ensure high linguistic quality. Collaborating with production teams and localization specialists.

Data Verification Specialist at HireRight Poland

February 1, 2024 - February 1, 2024

Creating documentation and informational materials for internal teams. Collaborating with legal institutions and ensuring content compliance with FCRA regulations. Leading onboarding training and developing instructional materials. Delegating tasks and coordinating team operations.

SEO Specialist at Panoramy Firmy Sp. z o.o.

December 1, 2022 - December 1, 2022

Developing SEO strategies and optimizing content for search engine visibility. Conducting competitor analysis, keyword research, and identifying market trends. Creating SEO-compliant content and implementing technical improvements on websites. Monitoring performance using Google Analytics and Search Console. Collaborating with the marketing team on promotional campaigns and content initiatives.

Office Assistant at Eko-Kossa

September 1, 2019 - September 1, 2019

Coordinating team operations and supporting marketing and promotional activities. Creating client and supplier databases and preparing commercial offers. Collaborating with the sales and marketing departments on local campaigns.