Hi, I’m Adithya, a growth-focused marketing professional pursuing a Masters in Management at EDHEC in Lille. I enjoy building B2B enrollment campaigns, driving product adoption, and turning data into actionable strategy across international markets. From leading student recruitment initiatives at MSM Unify to delivering results as a business development intern across Bangalore and Delhi, I combine client-centric communication with a hands-on SaaS mindset to deliver measurable outcomes.

Adithya PeddaKapu

Hi, I’m Adithya, a growth-focused marketing professional pursuing a Masters in Management at EDHEC in Lille. I enjoy building B2B enrollment campaigns, driving product adoption, and turning data into actionable strategy across international markets. From leading student recruitment initiatives at MSM Unify to delivering results as a business development intern across Bangalore and Delhi, I combine client-centric communication with a hands-on SaaS mindset to deliver measurable outcomes.

Available to hire

Hi, I’m Adithya, a growth-focused marketing professional pursuing a Masters in Management at EDHEC in Lille. I enjoy building B2B enrollment campaigns, driving product adoption, and turning data into actionable strategy across international markets.
From leading student recruitment initiatives at MSM Unify to delivering results as a business development intern across Bangalore and Delhi, I combine client-centric communication with a hands-on SaaS mindset to deliver measurable outcomes.

See more

Experience Level

Expert
Expert

Language

English
Fluent
Hindi
Advanced
Telugu
Advanced
French
Beginner

Work Experience

Associate Student Recruitment Marketing Manager (B2B) at M Square Media (MSM Unify)
April 1, 2025 - April 1, 2025
Expanded the client base by executing B2B marketing and acquisition strategies, increasing product adoption by 40% across 12 international institutions. Managed 200+ overseas consultants and C-suite client meetings daily. Fostered client relationships through 80+ monthly meetings and in-depth SaaS product demos, resulting in a 35% rise in client satisfaction and retention. Coordinated 120+ monthly applications submissions and maintained country-specific knowledge to enhance client support and drive successful placements.
Business Development Executive at Ufaber Edutech Private Limited
January 1, 2023 - January 1, 2023
Conducted needs-based counseling for students and professionals, achieving a 100% sales target cycle and generating over INR 15 lakh in revenue. Guided prospects from initial inquiry to enrollment, boosting the customer base for Fluent Life. Earned company incentives through exceptional performance and won multiple contests for surpassing targets.
Sales and Marketing Intern at Tenhard India Private Limited
July 1, 2021 - July 1, 2021
Developed and posted engaging social media content, increasing follower growth by 35% and online engagement by 20%. Promoted subscription services through targeted content, enhancing customer understanding and interest. Strengthened skills in communication and patience through client interactions and content strategy adjustments.
Business Development & Social Media Marketing Intern at Anar Business Network
August 1, 2020 - August 1, 2020
Executed social media outreach and documented communications, improving client conversion rates by 30% and follow-up efficiency by 40%. Successfully onboarded 64 businesses within one month, demonstrating effective social media and B2B marketing techniques.

Education

Bachelor of Business Administration (Honors) at Bennett University, Greater Noida, India
June 1, 2019 - June 1, 2022
Masters in Management – Business Management at EDHEC Business School, Lille, France
September 1, 2025 - September 1, 2028

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Professional Services, Media & Entertainment, Software & Internet, Financial Services