I have over 8 years in digital marketing, with nearly 6 years focused on SEO and Google Ads. I’ve gained hands-on experience across international markets including the U.S., Hong Kong, and Taiwan, and I’ve led end-to-end website development and localization projects for overseas markets. I’m data-driven and adaptable, always leveraging AI and SEO tools to drive continuous performance improvements. I’m experienced in LinkedIn, Facebook, Instagram, RedNote, and Weibo marketing, and I pride myself on clear communication, structured thinking, and the ability to thrive under high-pressure environments.

I have over 8 years in digital marketing, with nearly 6 years focused on SEO and Google Ads. I’ve gained hands-on experience across international markets including the U.S., Hong Kong, and Taiwan, and I’ve led end-to-end website development and localization projects for overseas markets. I’m data-driven and adaptable, always leveraging AI and SEO tools to drive continuous performance improvements. I’m experienced in LinkedIn, Facebook, Instagram, RedNote, and Weibo marketing, and I pride myself on clear communication, structured thinking, and the ability to thrive under high-pressure environments.

Available to hire

I have over 8 years in digital marketing, with nearly 6 years focused on SEO and Google Ads. I’ve gained hands-on experience across international markets including the U.S., Hong Kong, and Taiwan, and I’ve led end-to-end website development and localization projects for overseas markets.

I’m data-driven and adaptable, always leveraging AI and SEO tools to drive continuous performance improvements. I’m experienced in LinkedIn, Facebook, Instagram, RedNote, and Weibo marketing, and I pride myself on clear communication, structured thinking, and the ability to thrive under high-pressure environments.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Chinese
Advanced

Work Experience

Senior Marketing Executive at Posify Group Limited (Zhuhai)
March 1, 2025 - November 13, 2025
Developed and executed a digital marketing strategy integrating Google Ads, SEO, and social media, doubling website exposure in six months. Managed Google Ads (Search & Performance Max) campaigns, achieving 2x conversions. Optimized 20+ website pages with AI and SEO tools, expanding keyword coverage from 'POS system' to 'iPad POS' and 'Mobile POS,' and doubling the top 3 keywords. Led global website localization for Taiwan and Australia, boosting organic traffic and conversion rates.
Marketing Assistant at 2West Services Ltd.
February 28, 2025 - February 28, 2025
Contract Manufacturing Agency: Managed Google Ads and LinkedIn Ads, reducing CPA from $1289 to $28 and significantly improving ROI. Performed SEO optimization, content creation, and technical fixes to improve site visibility. Built company websites for India and Vietnam markets from scratch on WordPress, including architecture, content, and SEO setup.
Brand & KOL Operations Specialist at Ecoeslite Co., Ltd
April 30, 2019 - April 30, 2019
Promoted Turkish beauty brand NOTE in China, growing official account followers from 0 to 3,000+ in six months. Collaborated with over 50 social media influencers in beauty and fashion, producing multiple viral posts with 10,000+ interactions on Weibo, RedNote, and Meitu XiuXiu, driving product sales growth. Identified and signed mid-tier and niche influencers, managed partnerships, and facilitated long-term brand collaborations.
Marketing Assistant at China 2West Services Ltd.
February 28, 2025 - February 28, 2025
Managed Google Ads and LinkedIn Ads, reducing CPA from $1289 to $28 and significantly improving ROI. Performed SEO optimization, content creation, and technical fixes to improve site visibility. Built company websites for India and Vietnam markets from scratch on WordPress, including architecture, content, and SEO setup.
Brand & KOL Operations Specialist at Ecoeslite Co.,Ltd
April 30, 2019 - April 30, 2019
Promoted Turkish beauty brand NOTE in China, growing official account followers from 0 to 3,000+ in six months. Collaborated with over 50 social media influencers in beauty and fashion, producing multiple viral posts with 10,000+ interactions on Weibo, RedNote, and Meitu XiuXiu, driving product sales growth. Identified and signed mid-tier and niche influencers, managed partnerships, and facilitated long-term brand collaborations.

Education

Bachelor's Degree in Mathematics and Applied Mathematics (Actuarial) at Beijing Normal University, Zhuhai
January 11, 2012 - November 13, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Manufacturing