I'm a dedicated marketing professional with a track record of teamwork, strong communication, and diverse marketing management skills gained from work experience in various industries. Able to quickly learn and work under pressure in fast-paced environments. I'm proficient in Adobe Creative Suite, Photoshop, Premiere, Microsoft Excel, and Hootsuite, with certifications that reinforce my hands-on experience.

Aarushi Lodha

I'm a dedicated marketing professional with a track record of teamwork, strong communication, and diverse marketing management skills gained from work experience in various industries. Able to quickly learn and work under pressure in fast-paced environments. I'm proficient in Adobe Creative Suite, Photoshop, Premiere, Microsoft Excel, and Hootsuite, with certifications that reinforce my hands-on experience.

Available to hire

I’m a dedicated marketing professional with a track record of teamwork, strong communication, and diverse marketing management skills gained from work experience in various industries. Able to quickly learn and work under pressure in fast-paced environments.

I’m proficient in Adobe Creative Suite, Photoshop, Premiere, Microsoft Excel, and Hootsuite, with certifications that reinforce my hands-on experience.

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Language

English
Fluent
Hindi
Fluent
Thai
Beginner
Spanish; Castilian
Beginner

Work Experience

Marketing Coordinator at White Spot Hospitality
July 1, 2024 - July 1, 2024
Spearheaded an audit of the gift card program, identifying areas for improvement and implementing changes that led to an 8% increase in gift card sales. Conducted thorough competitive research for Triple O's and White Spot, analyzing market trends, pricing strategies, and promotional tactics. Implemented findings to websites for both brands using WordPress. Successfully nurtured collaborations with guests by responding to marketing-related guest feedback across website, social and other channels, effectively maintaining brand image and boosting guest satisfaction by 50%.
Marketing Assistant at UBC Sauder School of Business
May 1, 2023 - May 1, 2023
Implemented innovative branding strategies and successfully executed a diverse range of projects and initiatives such as a graduation campaign to drive business growth by creating copy and graphics using Adobe Creative Suite and Canva. Conducted social media monitoring and identified opportunities, content curation, and publishing using Facebook Business Manager and Sprout Social, increasing engagement by 24.5% since May 2022. Demonstrated strong organizational and communication skills by presenting campaign metrics and insights to the marketing team, fostering collaboration and alignment.
Marketing Generalist at Axis Insurance
July 1, 2014 - November 14, 2025
Comprehensive market and competitor analyses leveraging SEO and analytics to identify trends, opportunities, and threats, resulting in a 25% increase in targeted audience engagement. Created and implemented SEO-optimized content strategies across multiple platforms (social media, blogs, and websites), leading to a 40% improvement in organic search rankings and a 30% boost in website traffic. Managed and optimized marketing campaigns including lead generation, CRM management, and performance tracking to support business growth and improve customer engagement.

Education

Bachelor of Commerce at UBC Sauder School of Business
January 11, 2030 - November 14, 2025

Qualifications

Hootsuite Platform Certification
January 11, 2030 - November 14, 2025
Social Media Marketing Certification
January 11, 2030 - November 14, 2025
General Assembly: Certified Marketer (CM1)
January 11, 2030 - November 14, 2025
Harvard Business School Online: Entrepreneurship Essentials Certification
January 11, 2030 - November 14, 2025
Tableau Certification
January 11, 2030 - November 14, 2025
Google Analytics Certification
January 11, 2030 - November 14, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Travel & Hospitality, Software & Internet