Sharlene has 4.5 years of experience in social media management and content creation. She has an immense love for fashion and beauty, having studied Fashion Design at Ryerson University. For 3 years she ran an e- commerce home decor and jewelry business as a one woman show. Since October 2023, Sharlene has been working as a content creator and social media manager for Revive7 Beauty Inc. In this role she is the lead content creator for 3 different brands under the parent company: Revive7 Beauty, Lashforever Canada and The Lash Bar. She juggles this along with influencer outreach and community management for the brands’ social media accounts. She likes telling compelling and aesthetic stories that help audiences connect with the products themselves. With a focus on functionality, her process is creative, flexible and insights-driven.

Sharlene Robertson

Sharlene has 4.5 years of experience in social media management and content creation. She has an immense love for fashion and beauty, having studied Fashion Design at Ryerson University. For 3 years she ran an e- commerce home decor and jewelry business as a one woman show. Since October 2023, Sharlene has been working as a content creator and social media manager for Revive7 Beauty Inc. In this role she is the lead content creator for 3 different brands under the parent company: Revive7 Beauty, Lashforever Canada and The Lash Bar. She juggles this along with influencer outreach and community management for the brands’ social media accounts. She likes telling compelling and aesthetic stories that help audiences connect with the products themselves. With a focus on functionality, her process is creative, flexible and insights-driven.

Available to hire

Sharlene has 4.5 years of experience in social media management and
content creation. She has an immense love for fashion and beauty, having
studied Fashion Design at Ryerson University. For 3 years she ran an e-
commerce home decor and jewelry business as a one woman show. Since
October 2023, Sharlene has been working as a content creator and social
media manager for Revive7 Beauty Inc. In this role she is the lead content
creator for 3 different brands under the parent company: Revive7 Beauty,
Lashforever Canada and The Lash Bar. She juggles this along with
influencer outreach and community management for the brands’ social
media accounts.

She likes telling compelling and aesthetic stories that help audiences
connect with the products themselves. With a focus on functionality, her
process is creative, flexible and insights-driven.

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Language

English
Fluent
Hindi
Advanced

Work Experience

Content Creator at Revive 7 Beauty / Lash Forever Canada / The Lash Bar
January 1, 2023 - November 17, 2025
Lead content strategy and production for three brands. Increased followers on the Revive 7 Beauty account by 25% over 1.5 years through trend-based content, high-performing UGC and influencer collaborations. Manage UGC and influencer campaigns. Write scripts, review content, and communicate with creators weekly to maintain content library and quality. End-to-end management of social channels including concepting, filming, editing, caption writing, scheduling, and community engagement. Create on-brand visual assets for product launches, training sessions, and campaigns using CapCut, Canva, and Adobe tools to add to the brand’s content library.
E-commerce Business Owner at Sharlene Robertson Designs
January 1, 2023 - January 1, 2023
Founded and grew an e-commerce brand specializing in statement home décor and jewelry. Managed all creative production — photography, product design, social content, and copywriting. Built a loyal customer base through consistent branding and authentic storytelling. Led marketing campaigns, influencer collaborations, and Shopify operations from concept to fulfilment.
Technical Designer at Abercrombie & Fitch
January 1, 2019 - January 1, 2019
Partnered with global design and merchandising teams to translate concepts into market-ready apparel. Strengthened vendor relationships and optimized product development workflows across international teams.

Education

Bachelor of Arts in Fashion Design at Ryerson University
January 1, 2011 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Software & Internet, Professional Services