Driven and creative professional with a strong passion for brand marketing, entrepreneurship, and creative problem-solving. Experienced in founding and managing F&B ventures, I excel in product development, digital marketing, and team leadership. My background includes public health studies with biostatistics and population sciences, and hands-on experience in social media marketing, brand strategy, and customer engagement. As a singer-songwriter, I blend creativity with analytics to deliver impactful marketing solutions.

Adelia Marsha Zarreta

Driven and creative professional with a strong passion for brand marketing, entrepreneurship, and creative problem-solving. Experienced in founding and managing F&B ventures, I excel in product development, digital marketing, and team leadership. My background includes public health studies with biostatistics and population sciences, and hands-on experience in social media marketing, brand strategy, and customer engagement. As a singer-songwriter, I blend creativity with analytics to deliver impactful marketing solutions.

Available to hire

Driven and creative professional with a strong passion for brand marketing, entrepreneurship, and creative problem-solving. Experienced in founding and managing F&B ventures, I excel in product development, digital marketing, and team leadership.
My background includes public health studies with biostatistics and population sciences, and hands-on experience in social media marketing, brand strategy, and customer engagement. As a singer-songwriter, I blend creativity with analytics to deliver impactful marketing solutions.

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Experience Level

Language

Indonesian
Fluent
English
Advanced

Work Experience

Marketing Strategist at The Shapes United (Fashion Brand)
December 2, 2024 - December 2, 2024
Developed and implemented marketing plans and content calendars for online and offline campaigns to enhance brand visibility. Created engaging content for social media and promotional materials, driving audience engagement and brand growth. Monitored and analyzed campaign performance, using data insights to optimize marketing strategies.
Intern - Data Analysis at East Java Provincial Health Service
July 2, 2024 - July 2, 2024
Internship in data analysis and report preparation to support workforce planning and health program development. Collaborated with senior staff to organize and execute training programs for health professionals. Participated in interviews and data collection to assess staff needs and improve service delivery.
Transaction Processing Officer at Mura Headquarters (F&B Ventures)
July 1, 2023 - July 1, 2023
Processed high-volume transactions accurately and efficiently, ensuring compliance with financial regulations. Coordinated with internal departments to resolve transaction discrepancies and improve workflow efficiency.
Founder at La Leeyas
July 1, 2021 - July 1, 2021
Owner - Managed product development, quality control and customer satisfaction for a variety of dry snack offerings. Oversaw daily operations, including inventory management, supplier relations, and financial oversight. Led marketing and sales strategies, increasing brand visibility and revenue.
Founder at Joy Cake N Bakery
July 1, 2022 - July 1, 2022
Launched and managed a bakery specializing in handmade cakes and pastries. Handled product development, marketing, and financial management. Built brand reputation through quality, customer service, and community engagement.
Tutor at Fun Tech Learning
June 2, 2022 - June 2, 2022
Delivered tailored mathematics lesson plans for secondary school students.

Education

S1 Public Health at Universitas Negeri Malang
September 2, 2021 - August 2, 2025
Minor in Business at University of Melbourne
October 2, 2024 - November 2, 2024

Qualifications

Digital Marketing Certification (Indonesian Professional Certification Authority)
January 1, 2020 - November 16, 2025
Music Certification of Competence (Indonesian Professional Certification Authority)
January 11, 2030 - November 16, 2025

Industry Experience

Education, Healthcare, Media & Entertainment, Professional Services, Consumer Goods, Software & Internet