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Hi, I’m Xinzhou Li, a marketing professional with a Master of Science in Marketing Management from Bocconi University. I have hands-on experience in B2B marketing, employer branding, HR, and digital campaigns, collaborating with global teams across regions to drive alignment and measurable results. I also nurture my passion for music as an amateur singer and music producer, and I enjoy photography as a creative outlet. I’m self-motivated, detail-oriented, and adept at communication and coordination. I thrive in event planning and cross-functional collaboration, and I love traveling to capture moments and gain new perspectives that enrich my work.…Hi, I’m Xinzhou Li, a marketing professional with a Master of Science in Marketing Management from Bocconi University. I have hands-on experience in B2B marketing, employer branding, HR, and digital campaigns, collaborating with global teams across regions to drive alignment and measurable results. I also nurture my passion for music as an amateur singer and music producer, and I enjoy photography as a creative outlet. I’m self-motivated, detail-oriented, and adept at communication and coordination. I thrive in event planning and cross-functional collaboration, and I love traveling to capture moments and gain new perspectives that enrich my work.

Xinzhou Li

Music Producer, Singer, Photographer, +2

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Hi, I’m Xinzhou Li, a marketing professional with a Master of Science in Marketing Management from Bocconi University. I have hands-on experience in B2B marketing, employer branding, HR, and digital campaigns, collaborating with global teams across regions to drive alignment and measurable results. I also nurture my passion for music as an amateur singer and music producer, and I enjoy photography as a creative outlet. I’m self-motivated, detail-oriented, and adept at communication and coordination. I thrive in event planning and cross-functional collaboration, and I love traveling to capture moments and gain new perspectives that enrich my work.…Hi, I’m Xinzhou Li, a marketing professional with a Master of Science in Marketing Management from Bocconi University. I have hands-on experience in B2B marketing, employer branding, HR, and digital campaigns, collaborating with global teams across regions to drive alignment and measurable results. I also nurture my passion for music as an amateur singer and music producer, and I enjoy photography as a creative outlet. I’m self-motivated, detail-oriented, and adept at communication and coordination. I thrive in event planning and cross-functional collaboration, and I love traveling to capture moments and gain new perspectives that enrich my work.

Available to hire

Hi, I’m Xinzhou Li, a marketing professional with a Master of Science in Marketing Management from Bocconi University. I have hands-on experience in B2B marketing, employer branding, HR, and digital campaigns, collaborating with global teams across regions to drive alignment and measurable results. I also nurture my passion for music as an amateur singer and music producer, and I enjoy photography as a creative outlet.

I’m self-motivated, detail-oriented, and adept at communication and coordination. I thrive in event planning and cross-functional collaboration, and I love traveling to capture moments and gain new perspectives that enrich my work.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

Italian

Beginner

French

Beginner

Work Experience

Global Marketing Intern for Siemens Xcelerator Academy at Siemens DISW

November 1, 2025 - November 1, 2025

Led the strategy, creation, and execution of monthly internal newsletters reaching over 3,000 sales and customer success professionals across regions, driving an 86% increase in open rates. Created onboarding and training assets to simplify product messaging, strengthened brand consistency, and improved cross-team communication. Supported campaign execution by crafting webinar content, launching social media initiatives to generate demand, and producing partner newsletters to enhance communication and loyalty. Streamlined internal asset management systems to improve access and reuse of marketing and training assets for global sales teams.

HR Intern at Tencent Technology Company Ltd, Interactive Entertainment Group

December 1, 2021 - December 1, 2021

Analyzed recruitment trends for the gaming industry, mapped employer brand perception, and prepared internal reports. Conducted talent mapping for senior roles and interviewed candidates, facilitating communication with interviewers and recommending suitable resumes, contributing to successful hires.

Talent and Culture Intern at Morningstar, Inc., Talent and Culture Dept (APAC team)

March 1, 2021 - March 1, 2021

Managed WeChat and Weibo channels for employer branding and culture-building, gaining over 7,000 new followers and up to 30,000 views. Independently led internship and regular employee recruitment, resulting in 23 interns and 11 hires, and contributed to internal culture-building activities.

Online Marketing Intern at Trust-Mart Guiling Branch, E-Commerce Dept

August 1, 2020 - August 1, 2020

Executed end-to-end online marketing campaigns, including promotional events and post-sales services, supporting live-stream e-commerce activities. Managed a 50,000+ member community, focusing on consumer engagement and increasing sales conversions.

Vice President at Resident Student Association of Diligentia College (RSADC)

June 1, 2020 - June 1, 2020

As Vice President, led the student association, standardized processes, and planned cultural activities to boost the college's competitiveness. Increased cultural event frequency and coordinated the Spring Festival Gala, achieving over 8,000 views and 2,000 participants, including distinguished guests.