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Digital marketing professional with over 5 years of experience in paid search management and campaign optimization, expert in Google Ads and conversion funnel optimization. My key achievements include managing campaigns that achieved a 50% increase in conversion rates and a 30% reduction in cost-per-acquisition. I am seeking a Digital Marketing Specialist position at Twine, where my expertise in crafting high-performance ads campaigns and optimizing lead generation strategies is aimed to support your mission of empowering creators and businesses in an AI-driven, freelance-first world.…Digital marketing professional with over 5 years of experience in paid search management and campaign optimization, expert in Google Ads and conversion funnel optimization. My key achievements include managing campaigns that achieved a 50% increase in conversion rates and a 30% reduction in cost-per-acquisition. I am seeking a Digital Marketing Specialist position at Twine, where my expertise in crafting high-performance ads campaigns and optimizing lead generation strategies is aimed to support your mission of empowering creators and businesses in an AI-driven, freelance-first world.

Muhammad Saqib

Digital Marketer, PPC Manager, Marketing Strategist, +2

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Digital marketing professional with over 5 years of experience in paid search management and campaign optimization, expert in Google Ads and conversion funnel optimization. My key achievements include managing campaigns that achieved a 50% increase in conversion rates and a 30% reduction in cost-per-acquisition. I am seeking a Digital Marketing Specialist position at Twine, where my expertise in crafting high-performance ads campaigns and optimizing lead generation strategies is aimed to support your mission of empowering creators and businesses in an AI-driven, freelance-first world.…Digital marketing professional with over 5 years of experience in paid search management and campaign optimization, expert in Google Ads and conversion funnel optimization. My key achievements include managing campaigns that achieved a 50% increase in conversion rates and a 30% reduction in cost-per-acquisition. I am seeking a Digital Marketing Specialist position at Twine, where my expertise in crafting high-performance ads campaigns and optimizing lead generation strategies is aimed to support your mission of empowering creators and businesses in an AI-driven, freelance-first world.

Available to hire

Digital marketing professional with over 5 years of experience in paid search management and campaign optimization, expert in Google Ads and conversion funnel optimization.

My key achievements include managing campaigns that achieved a 50% increase in conversion rates and a 30% reduction in cost-per-acquisition. I am seeking a Digital Marketing Specialist position at Twine, where my expertise in crafting high-performance ads campaigns and optimizing lead generation strategies is aimed to support your mission of empowering creators and businesses in an AI-driven, freelance-first world.

Skills

Google Ads

Experience Level

Google Ads

Expert

Language

English

Advanced

German

Beginner

Work Experience

Paid Media Strategist at Easy Broker

December 1, 2024 - December 1, 2024

Launched and optimized 50+ Google Ads campaigns using strategic keyword research and A/B testing. Boosted qualified leads by 40% via conversion-focused targeting and performance analysis. Collaborated with automation and design teams to enhance ad effectiveness and visuals.

Google Ads Specialist at Roadside Dental Marketing

January 1, 2024 - January 1, 2024

Managed €95K+ ad spend across 100+ accounts with a focus on ROAS improvement. Enhanced conversion rates by 15% through landing page split tests and funnel analysis. Collaborated with video editors and designers to align multimedia ad creatives with campaign goals.

Assistant Manager Paid Ads at Zeta Corp

March 1, 2023 - March 1, 2023

Implemented CRO strategies across all paid channels, reducing CPA by 25%. Monitored analytics daily to identify optimization opportunities and campaign automation. Executed campaign A/B testing and audience segmentation for increased efficiency.

Junior Media Buyer at Zeta Corp

June 1, 2020 - June 1, 2020

Analyzed in-depth keyword and performance analysis on search ads. Reduced CPC by 15% through optimized campaign and audience segmentation.