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I'm a self-taught designer with roots in fine art, bringing a fusion of creativity and practical design skills to help brands tell clear, impactful stories. I love distilling a brand's essence into visuals that resonate and drive meaningful results. I thrive on collaboration with teams, planning and managing digital strategies to grow brands, and crafting visuals—from social media content to print collateral—that support business goals and enhance the customer journey.…I'm a self-taught designer with roots in fine art, bringing a fusion of creativity and practical design skills to help brands tell clear, impactful stories. I love distilling a brand's essence into visuals that resonate and drive meaningful results. I thrive on collaboration with teams, planning and managing digital strategies to grow brands, and crafting visuals—from social media content to print collateral—that support business goals and enhance the customer journey.

Shona Maguire

Digital Marketer, Creative Director, Brand Designer, +2

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I'm a self-taught designer with roots in fine art, bringing a fusion of creativity and practical design skills to help brands tell clear, impactful stories. I love distilling a brand's essence into visuals that resonate and drive meaningful results. I thrive on collaboration with teams, planning and managing digital strategies to grow brands, and crafting visuals—from social media content to print collateral—that support business goals and enhance the customer journey.…I'm a self-taught designer with roots in fine art, bringing a fusion of creativity and practical design skills to help brands tell clear, impactful stories. I love distilling a brand's essence into visuals that resonate and drive meaningful results. I thrive on collaboration with teams, planning and managing digital strategies to grow brands, and crafting visuals—from social media content to print collateral—that support business goals and enhance the customer journey.

Available to hire

I’m a self-taught designer with roots in fine art, bringing a fusion of creativity and practical design skills to help brands tell clear, impactful stories. I love distilling a brand’s essence into visuals that resonate and drive meaningful results.

I thrive on collaboration with teams, planning and managing digital strategies to grow brands, and crafting visuals—from social media content to print collateral—that support business goals and enhance the customer journey.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Manager at Bold Craft Marketing

January 1, 2025 - January 1, 2025

Lead the digital marketing function across paid and organic channels; planned and executed social media campaigns on Meta, LinkedIn, Pinterest and TikTok; set up paid campaigns; analyzed data using Google Analytics, Google Ads, Google Search Console, and Facebook; produced weekly/monthly reports; oversaw SEO initiatives including keyword research, content development and on-page optimization; coordinated with teams; supervised website development and UX/customer journey analysis; trained and supported new staff.

Visual Merchandiser Manager at Penneys (Primark) – Dundalk

January 1, 2020 - January 1, 2020

Led and motivated multiple teams to deliver an exceptional in-store experience through efficient stock replenishment, excellent customer service, and high visual merchandising standards. Managed stock volumes, optimized showroom layouts, and maintained each department's compliance with company visual merchandising guidelines. Coordinated with other department managers to plan and implement visual merchandising strategies across the store.

Supervisor and Visual Merchandiser at New Look – Dundalk

January 1, 2017 - January 1, 2017

Supervised staff and performed visual merchandising to support sales; collaborated on retail campaigns and styling tasks; contributed to maintaining brand standards across the Dundalk store.

Personal Assistant to Creative Director & Design Intern at Erin Dana

January 1, 2015 - January 1, 2015

Assisted the Creative Director with design tasks and project coordination; gained hands-on experience in fashion and design; supported interns and daily operations in New York.