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I'm a seasoned B2B technology marketer with a versatile background spanning finance and tech startups. I excel at positioning, project management, and stakeholder engagement, translating customer insights into compelling value propositions that drive adoption and growth. I thrive on problem solving as a marketer— crafting targeted, technical copy for email workflows, websites, product guides, and campaigns; building data-driven GTM strategies; and collaborating cross-functionally to transform ambitious missions into measurable business impact.…I'm a seasoned B2B technology marketer with a versatile background spanning finance and tech startups. I excel at positioning, project management, and stakeholder engagement, translating customer insights into compelling value propositions that drive adoption and growth. I thrive on problem solving as a marketer— crafting targeted, technical copy for email workflows, websites, product guides, and campaigns; building data-driven GTM strategies; and collaborating cross-functionally to transform ambitious missions into measurable business impact.

Beatrix Green

Product Marketer, Marketing Strategist, Growth Marketer, +4

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I'm a seasoned B2B technology marketer with a versatile background spanning finance and tech startups. I excel at positioning, project management, and stakeholder engagement, translating customer insights into compelling value propositions that drive adoption and growth. I thrive on problem solving as a marketer— crafting targeted, technical copy for email workflows, websites, product guides, and campaigns; building data-driven GTM strategies; and collaborating cross-functionally to transform ambitious missions into measurable business impact.…I'm a seasoned B2B technology marketer with a versatile background spanning finance and tech startups. I excel at positioning, project management, and stakeholder engagement, translating customer insights into compelling value propositions that drive adoption and growth. I thrive on problem solving as a marketer— crafting targeted, technical copy for email workflows, websites, product guides, and campaigns; building data-driven GTM strategies; and collaborating cross-functionally to transform ambitious missions into measurable business impact.

Available to hire

I’m a seasoned B2B technology marketer with a versatile background spanning finance and tech startups. I excel at positioning, project management, and stakeholder engagement, translating customer insights into compelling value propositions that drive adoption and growth.

I thrive on problem solving as a marketer— crafting targeted, technical copy for email workflows, websites, product guides, and campaigns; building data-driven GTM strategies; and collaborating cross-functionally to transform ambitious missions into measurable business impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Freelance Marketing Consultant at Tickets for Good (T4G) & NOT4G

July 1, 2022 - July 1, 2022

Led content campaigns and GTM messaging for a fast-growing technology-led workplace app and a ticketing distribution platform; built data-driven growth strategies and expanded audiences through multi-channel campaigns.

Product Marketing Manager at Nucleus Commercial Finance

June 1, 2019 - June 1, 2019

Transformed traditional asset-backed lending and invoice finance into a fast, tech-enabled multi-product brand; defined product positioning, GTM strategies, and cross-functional roadmaps to accelerate growth.

Marketing Manager at Nucleus Commercial Finance

January 1, 2017 - January 1, 2017

Led cross-functional marketing initiatives, collaborating with sales, product, and UX teams; optimized customer journeys and delivered multi-channel campaigns with measurable impact.

Freelance Marketing Consultant at Tickets for Good (T4G) & NOC

January 1, 2021 - November 18, 2025

Delivered go-to-market messaging, email campaigns, and demand generation for Tickets for Good and NOC; built automated funnels, optimized landing pages, and created customer-focused content to accelerate engagement and sign-ups.

Product Marketing Manager at Cronofy

July 31, 2022 - July 31, 2022

Led as first Product Marketing hire in a small team; revitalised email marketing and AB testing; adapted messaging for NHS keyworkers and international audiences; defined GTM strategies for new features and API scheduling tool; tracked impact and improved sign-ups.

Marketing Manager at Nucleus Commercial Finance

June 30, 2019 - June 30, 2019

Led strategic marketing for a finance tech company transitioning from traditional asset-based lending to a fast, tech-enabled multi-product brand; advised founders on brand positioning, market entry, and fundraising; implemented reporting and metrics; led data-driven campaigns including ABM and enterprise initiatives.

Content & Creative Lead at KRIYA (then MarketInvoice)

January 31, 2017 - January 31, 2017

Directed content and creative strategy; supported rebrand and product campaigns; developed brand storytelling, marketing collateral, and demand-generation assets; collaborated with product and sales to drive go-to-market initiatives.

Marketing Account Executive at City & Law

November 1, 2012 - November 1, 2012

Managed marketing activities and client communications for textile design projects; contributed to campaign execution and go-to-market efforts for design and marketing initiatives.