Kathleen Killeavy
I am an integrated marketing & communications leader with 13+ years of experience guiding consumer brands to grow through omnichannel campaigns, influencer and celebrity partnerships, PR, and social/digital strategy.
About
I am an integrated marketing & communications leader with 13+ years of experience guiding consumer brands to grow through omnichannel campaigns, influencer and celebrity partnerships, PR, and social/digital strategy. I have deep expertise in consumer lifestyle and tech marketing, influencer collaborations, and storytelling that drives cultural relevance and measurable business impact. I thrive in fast-paced, entrepreneurial environments and enjoy translating consumer insights into bold campaigns while mentoring teams and advising senior leaders on brand narrative and go-to-market strategies.
I’m passionate about community-building, cultural innovation, and delivering story-driven experiences across digital, retail, and experiential channels.
- Joined November 2025
Languages
- EnglishFluent
Industry experience
- Consumer Goods
- Media & Entertainment
- Professional Services
- Software & Internet
- Retail
- Telecommunications
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Work experience· 6 roles
Led annual integrated marketing communications planning for Nestlé Purina, Cisco, The Container Store, Adobe and TetraPak; activated omnichannel campaigns blending influencer, celebrity, and cultural partnerships with earned, owned, and paid media; managed multi-million-dollar budgets; translated consumer insights into breakthrough strategies; oversaw partnerships, PR, and social media activations; advised senior leadership on industry trends and culture-driven marketing; mentored cross-functional teams.
Acted as day-to-day client lead, presenting campaign strategy, managing budgets, and ensuring alignment across creative and paid agency partners; partnered on annual integrated marketing planning; oversaw strategic brand partnerships and paid media integrations; strengthened client relationships with insight-driven recommendations and executional excellence.
Directed media strategy development and execution for Purina and TetraPak as part of integrated marketing planning; managed consumer events and influencer activations; served as day-to-day client lead, ensuring deliverables aligned with brand objectives.
Education
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