I'm Mariana, a creative and passionate marketing professional with experience in branding, market analysis, social media management, and content creation. I love turning insights into campaigns that connect with audiences and drive results. I'm focused on digital strategy, copywriting, creative direction, and design, committed to innovation and excellence. I'm eager to contribute meaningfully to dynamic and challenging projects and grow my career in marketing.

Mariana Neto Lisboa

I'm Mariana, a creative and passionate marketing professional with experience in branding, market analysis, social media management, and content creation. I love turning insights into campaigns that connect with audiences and drive results. I'm focused on digital strategy, copywriting, creative direction, and design, committed to innovation and excellence. I'm eager to contribute meaningfully to dynamic and challenging projects and grow my career in marketing.

Available to hire

I’m Mariana, a creative and passionate marketing professional with experience in branding, market analysis, social media management, and content creation. I love turning insights into campaigns that connect with audiences and drive results.

I’m focused on digital strategy, copywriting, creative direction, and design, committed to innovation and excellence. I’m eager to contribute meaningfully to dynamic and challenging projects and grow my career in marketing.

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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Advanced

Work Experience

Social media manager at Freelance
January 1, 2025 - November 19, 2025
Content creation and management for social media (Instagram, LinkedIn, TikTok) for Bluecell and Xtedder. For Bluecell: planning and execution of influencer marketing campaigns, partnership management, and support for digital strategy. For Xtedder: video production (filming, editing, and assembly of content for social media) and graphic design (creation of posts, stories, and visual materials for campaigns).
Community Manager at BlueCell
December 1, 2024 - December 1, 2024
Planning and execution of social media content (Instagram and TikTok) for various clients. Continuous performance metrics analysis to optimize clients’ online presence. Development and management of influencer marketing campaigns, establishing strategic partnerships with influencers.
Marketing and social media intern at MCI Group / Ovation España y Portugal
December 1, 2023 - December 1, 2023
Planning and execution of content for the social media platforms (Instagram, Facebook, LinkedIn, and Twitter) of MCI Spain, MCI Portugal, Ovation Spain, and Ovation Portugal.
Community Manager at BlueCell
December 31, 2024 - December 31, 2024
Planning and execution of social media content (Instagram and TikTok) for various clients. Continuous performance metrics analysis to optimize clients’ online presence. Development and management of influencer marketing campaigns, establishing strategic partnerships with influencers.
Marketing and social media intern at MCI Group / Ovation España y Portugal
December 31, 2023 - December 31, 2023
Planning and execution of content for the social media platforms (Instagram, Facebook, LinkedIn, and Twitter) of MCI Spain, MCI Portugal, Ovation Spain, and Ovation Portugal.
Social Media Manager at Freelance (Bluecell and Xtedder)
January 1, 2025 - Present
Content creation and management for social media (Instagram, LinkedIn, TikTok) for Bluecell and Xtedder. For Bluecell: planning and execution of influencer marketing campaigns, partnership management, and support for digital strategy. For Xtedder: video production (filming, editing, and assembly of content for social media) and graphic design (creation of posts, stories, and visual materials for campaigns).
Social Media Manager at Self-employed (Freelance)
January 1, 2025 - Present
Content creation and management for social media (Instagram, LinkedIn, TikTok) for Bluecell and Xtedder. For Bluecell: planning and execution of influencer marketing campaigns, partnership management, and support for digital strategy. For Xtedder: video production (filming, editing, and assembly of content for social media) and graphic design (creation of posts, stories, and visual materials for campaigns).

Education

Master in creative direction, content and branding at IE Business School
October 1, 2022 - July 1, 2023
B.A Marketing and Advertising at IADE Creative University
September 1, 2019 - June 1, 2022
Minor in Creative Cultural Communications at NHL Stenden University of Applied Sciences (Erasmus Program)
August 1, 2021 - January 1, 2022
Master in Creative Direction, Content and Branding at IE Business School
October 1, 2022 - July 31, 2023
B.A Marketing and Advertising at IADE Creative University
September 1, 2019 - June 30, 2022
Minor in Creative Cultural Communications at NHL Stenden University of Applied Sciences
August 1, 2021 - January 31, 2022
Master in Creative Direction, Content and Branding at IE Business School
October 1, 2022 - July 1, 2023
B.A Marketing and Advertising at IADE Creative University
September 1, 2019 - June 1, 2022
Minor in Creative Cultural Communications at NHL Stenden University of Applied Sciences (Erasmus Program)
August 1, 2021 - January 1, 2022
Master in Creative Direction, Content and Branding at IE Business School
October 1, 2022 - July 1, 2023
B.A Marketing and Advertising at IADE Creative University
September 1, 2019 - June 1, 2022
Minor in Creative Cultural Communications at NHL Stenden University of Applied Sciences (Erasmus Program)
August 1, 2021 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Other