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I am a proactive marketing professional with hands-on experience in digital and product marketing across SaaS, fintech, and freelance projects. I recently completed an MSc in Strategic Marketing at Imperial College Business School and have a track record of driving user acquisition, optimizing campaigns, and delivering data-driven insights. I thrive in international settings and enjoy turning complex ideas into clear, measurable results. My strengths include leveraging digital platforms for growth, conducting market research, and translating data into actionable strategies. I bring creativity, collaboration, and a learner’s mindset to every project, with a focus on user-centric design, SEO, and performance optimization.…I am a proactive marketing professional with hands-on experience in digital and product marketing across SaaS, fintech, and freelance projects. I recently completed an MSc in Strategic Marketing at Imperial College Business School and have a track record of driving user acquisition, optimizing campaigns, and delivering data-driven insights. I thrive in international settings and enjoy turning complex ideas into clear, measurable results. My strengths include leveraging digital platforms for growth, conducting market research, and translating data into actionable strategies. I bring creativity, collaboration, and a learner’s mindset to every project, with a focus on user-centric design, SEO, and performance optimization.

Marharyta Savytska

Marketing Strategist, Marketing Analyst, Digital Marketer, +2

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I am a proactive marketing professional with hands-on experience in digital and product marketing across SaaS, fintech, and freelance projects. I recently completed an MSc in Strategic Marketing at Imperial College Business School and have a track record of driving user acquisition, optimizing campaigns, and delivering data-driven insights. I thrive in international settings and enjoy turning complex ideas into clear, measurable results. My strengths include leveraging digital platforms for growth, conducting market research, and translating data into actionable strategies. I bring creativity, collaboration, and a learner’s mindset to every project, with a focus on user-centric design, SEO, and performance optimization.…I am a proactive marketing professional with hands-on experience in digital and product marketing across SaaS, fintech, and freelance projects. I recently completed an MSc in Strategic Marketing at Imperial College Business School and have a track record of driving user acquisition, optimizing campaigns, and delivering data-driven insights. I thrive in international settings and enjoy turning complex ideas into clear, measurable results. My strengths include leveraging digital platforms for growth, conducting market research, and translating data into actionable strategies. I bring creativity, collaboration, and a learner’s mindset to every project, with a focus on user-centric design, SEO, and performance optimization.

Available to hire

I am a proactive marketing professional with hands-on experience in digital and product marketing across SaaS, fintech, and freelance projects. I recently completed an MSc in Strategic Marketing at Imperial College Business School and have a track record of driving user acquisition, optimizing campaigns, and delivering data-driven insights. I thrive in international settings and enjoy turning complex ideas into clear, measurable results.

My strengths include leveraging digital platforms for growth, conducting market research, and translating data into actionable strategies. I bring creativity, collaboration, and a learner’s mindset to every project, with a focus on user-centric design, SEO, and performance optimization.

Skills

Experience Level

Expert

Expert

Expert

Expert

Beginner

Language

Ukrainian

Fluent

Russian

Advanced

English

Fluent

Spanish; Castilian

Beginner

Work Experience

Digital Marketing Intern at SoftMax Labs

September 1, 2025 - September 1, 2025

Developed and implemented a user acquisition strategy for a stock investing platform, testing paid Instagram ads against organic Reddit promotion. Acquired 300+ qualified users via Reddit, achieving a conversion rate twice as high as Instagram campaigns. Conducted text analysis of Reddit discussions and competitor meta descriptions to identify high-value keywords and optimize targeting. Leveraged Reddit’s long-term SEO potential, with posts ranking on Google and generating sustained organic traffic beyond initial campaigns.

Product Marketing Intern at ThinkData Works (SaaS)

April 1, 2023 - April 1, 2023

Developed and executed go-to-market strategies for multiple product launches, ensuring strong market positioning and uptake. Led the migration of the company website to HubSpot, increasing engagement through analytics-driven optimization. Increased demo conversion rates by 15% through performance insights gained from Gong analysis. Enhanced lead quality by 25% by leveraging Sales Navigator and ZoomInfo for targeted prospecting.

Freelance Web Designer at Toronto, Canada

December 1, 2022 - December 1, 2022

Designed and delivered 10+ custom websites using Figma and user personas, ensuring user-centered, conversion-focused solutions. Optimized 15+ websites for SEO and UX, driving measurable increases in traffic, engagement, and overall site performance.

Junior UI Designer at SoftMax Labs

April 1, 2022 - April 1, 2022

Redesigned the UI of an internal clinical trial tool, reducing task completion time by 15%. Enhanced 3 corporate websites with usability improvements, delivering more intuitive navigation and higher user engagement.

Marketing & Events Coordinator at Seneca Student Federation

April 1, 2020 - April 1, 2020

Increased event sales and attendance by 25% by implementing an optimized ticketing strategy. Promoted 15+ student events through multi-channel marketing campaigns (email, social media, and on-campus events). Boosted student outreach by 30%, earning recognition for outstanding contribution to engagement initiatives.