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I am a digital marketing professional with over 5 years of experience, designing and driving strategies that support brand growth and generate measurable results. My work covers the entire marketing process—from defining a clear positioning to managing multichannel campaigns and developing high-value partnerships. Organized, creative, and analytical, I turn ideas into action and deliver reliable, cohesive results. I also freelance in consulting and guidance, providing personalized support and tailored recommendations to my clients.…I am a digital marketing professional with over 5 years of experience, designing and driving strategies that support brand growth and generate measurable results. My work covers the entire marketing process—from defining a clear positioning to managing multichannel campaigns and developing high-value partnerships. Organized, creative, and analytical, I turn ideas into action and deliver reliable, cohesive results. I also freelance in consulting and guidance, providing personalized support and tailored recommendations to my clients.

Afef Laabidi

Marketing Strategist, Marketing Consultant, Digital Marketer, +2

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I am a digital marketing professional with over 5 years of experience, designing and driving strategies that support brand growth and generate measurable results. My work covers the entire marketing process—from defining a clear positioning to managing multichannel campaigns and developing high-value partnerships. Organized, creative, and analytical, I turn ideas into action and deliver reliable, cohesive results. I also freelance in consulting and guidance, providing personalized support and tailored recommendations to my clients.…I am a digital marketing professional with over 5 years of experience, designing and driving strategies that support brand growth and generate measurable results. My work covers the entire marketing process—from defining a clear positioning to managing multichannel campaigns and developing high-value partnerships. Organized, creative, and analytical, I turn ideas into action and deliver reliable, cohesive results. I also freelance in consulting and guidance, providing personalized support and tailored recommendations to my clients.

Available to hire

I am a digital marketing professional with over 5 years of experience, designing and driving strategies that support brand growth and generate measurable results.

My work covers the entire marketing process—from defining a clear positioning to managing multichannel campaigns and developing high-value partnerships. Organized, creative, and analytical, I turn ideas into action and deliver reliable, cohesive results. I also freelance in consulting and guidance, providing personalized support and tailored recommendations to my clients.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

French

Advanced

Arabic

Fluent

Work Experience

Intern at Bank of Tunisia

August 1, 2015 - August 1, 2015

Supported customer service activities, assisted clients with banking services, and learned daily banking operations and customer relationship management.

Intern at Ooredoo Tunisia

August 1, 2016 - August 1, 2016

Contributed to operations in the communications and customer service department; processed invoices, tracked client data, and proposed creative ideas for ad campaigns.

Back Office Administrator at Direct Phone Service

September 1, 2018 - September 1, 2018

Handled end-to-end processing of loan applications for online banking clients; prepared dossiers, performed back-office follow-up, and communicated clearly about services while ensuring timely processing.

Intern at Banque de Tunisie

March 1, 2020 - March 1, 2020

Supported client projects with listening, advice and tailored solutions; participated in financial risk assessment, account management, and CRM-driven follow-up.

Account Manager at Nexus Contact Center

April 1, 2024 - April 1, 2024

Directed marketing consulting for Etsy across French, Canadian, and Anglophone markets; collaborated with sellers to optimize shops, improve online visibility, and develop referral strategies. Also prospected new accounts, provided SEO training, and tracked performance via Freshsales CRM.

Marketing Manager & Business Development at Boosteno Tunisia

May 1, 2024 - November 24, 2025

Designed and implemented multichannel marketing strategies to strengthen brand awareness and support expansion; led content creation, managed sponsored campaigns via Meta Ads Manager, and coordinated marketing projects and events. Established strategic partnerships and influencer collaborations; organized campaigns with Trello and Notion; monitored market trends to optimize communications.

Consultant – Freelance at TISC

May 1, 2025 - November 24, 2025

Advising international admissions students (France, Spain, Germany, UK) with personalized orientation; managed complete admissions processes and built partnerships to broaden the agency’s network; contributed to business development and marketing strategy.