Led multi-brand marketing and growth strategies across interior, architecture, furniture, and lifestyle sectors. Built full-funnel marketing systems (ads, CRM, social media, brand messaging). Designed GTM plans for brand launches and rebranding projects. Developed business proposals and partnership materials. Launched multiple new business units and improved customer acquisition quality, while strengthening operational alignment across business units.

Brand Executive & Product Designer at Belter Indonesia

December 31, 2022 - December 31, 2022

Developed company naming, logo, brand identity, and visual system. Managed branding, creative execution, and promotional direction.

Founder & Chief Marketing Officer at Dua Mural

January 1, 2024 - January 1, 2024

Conceptualized wall murals using oil-based paint. Managed client communications, negotiations, and project delivery. Built business plans, dashboards, and executive insights for strategic and leadership decision-making.

Marketing Manager & Growth Strategist at PT Berlian Artha Label

January 1, 2025 - November 24, 2025

Developed and implemented data-driven marketing strategies; built SOPs for marketing, sales, production, and finance to improve alignment and efficiency; integrated CRM/ERP workflows to strengthen operational visibility; managed business leads and CRM; produced dashboards and executive insights to inform strategic decisions.

Digital Marketing Manager & Growth Strategy at PT AMS Group

January 1, 2025 - January 1, 2025

Led multi-brand marketing and growth strategies across interior, architecture, furniture, and lifestyle sectors; built full-funnel marketing systems (ads, CRM, social media, brand messaging); designed GTM plans for brand launches and rebranding projects; developed business proposals & partnership materials; launched multiple new business units and improved customer acquisition quality and strengthened operational alignment across business units.