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Hi, I’m Zeeshan Muhammad, a results-driven Social Media & Performance Marketing Manager with 6+ years’ experience driving brand awareness, lead generation, and revenue growth across B2B and B2C markets. I specialise in planning, executing, and optimising multi-channel campaigns across social media, PPC, display, and email. I’m proficient in performance analytics, A/B testing, audience segmentation, and ROI-driven decision-making. I’ve led cross-functional teams, mentored junior marketers, and delivered measurable growth for growth-focused brands.…Hi, I’m Zeeshan Muhammad, a results-driven Social Media & Performance Marketing Manager with 6+ years’ experience driving brand awareness, lead generation, and revenue growth across B2B and B2C markets. I specialise in planning, executing, and optimising multi-channel campaigns across social media, PPC, display, and email. I’m proficient in performance analytics, A/B testing, audience segmentation, and ROI-driven decision-making. I’ve led cross-functional teams, mentored junior marketers, and delivered measurable growth for growth-focused brands.

Zeeshan Muhammad

SEO Expert, Digital Marketer, Marketing Strategist, +7

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Hi, I’m Zeeshan Muhammad, a results-driven Social Media & Performance Marketing Manager with 6+ years’ experience driving brand awareness, lead generation, and revenue growth across B2B and B2C markets. I specialise in planning, executing, and optimising multi-channel campaigns across social media, PPC, display, and email. I’m proficient in performance analytics, A/B testing, audience segmentation, and ROI-driven decision-making. I’ve led cross-functional teams, mentored junior marketers, and delivered measurable growth for growth-focused brands.…Hi, I’m Zeeshan Muhammad, a results-driven Social Media & Performance Marketing Manager with 6+ years’ experience driving brand awareness, lead generation, and revenue growth across B2B and B2C markets. I specialise in planning, executing, and optimising multi-channel campaigns across social media, PPC, display, and email. I’m proficient in performance analytics, A/B testing, audience segmentation, and ROI-driven decision-making. I’ve led cross-functional teams, mentored junior marketers, and delivered measurable growth for growth-focused brands.

Available to hire

Hi, I’m Zeeshan Muhammad, a results-driven Social Media & Performance Marketing Manager with 6+ years’ experience driving brand awareness, lead generation, and revenue growth across B2B and B2C markets. I specialise in planning, executing, and optimising multi-channel campaigns across social media, PPC, display, and email.

I’m proficient in performance analytics, A/B testing, audience segmentation, and ROI-driven decision-making. I’ve led cross-functional teams, mentored junior marketers, and delivered measurable growth for growth-focused brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Urdu

Fluent

Work Experience

Marketing Consultant / Performance & Social Media Lead at Choose Marketers

January 1, 2024 - Present

Managed multi-channel campaigns across social media, PPC, and email for B2B and B2C clients. Developed performance dashboards, tracking CTR, ROAS, and conversion metrics to inform client decisions. Increased lead generation by 35% YoY through optimised paid campaigns and audience segmentation. Collaborated with content, creative, and sales teams to align campaigns with brand objectives.

Digital Marketing Consultant at Choose Marketers

January 1, 2024 - Present

Managed social media accounts for multiple clients, increasing engagement by 65% across Facebook and LinkedIn; built and scheduled content calendars using Hootsuite and Meta Business Suite; delivered brand-consistent responses to inquiries with 95% satisfaction; produced short-form video content and event posts to raise awareness; analysed KPIs to optimise top-performing posts (visibility up 30%); grew followers by 40% in six months through targeted content.

Freelance SEO Expert & Digital Marketer at Boundless Hr - Remote

September 1, 2023 - November 24, 2025

Delivered SEO and digital marketing services for local and international clients across multiple industries. Improved organic rankings and visibility for e-commerce stores and local businesses. Conducted SEO audits, keyword research, and content optimization leading to measurable traffic growth. Designed and executed backlink strategies to build authority and boost domain ratings. Increased local presence through Google Business Profile optimization, improving calls and visits. Ran PPC campaigns and provided ongoing digital marketing support to enhance ROI. Boosted an e-commerce store’s visibility, resulting in higher conversions and consistent sales growth. Helped a local business dominate Google Maps rankings, increasing inquiries by 200%. Successfully optimized 50+ websites, achieving first-page rankings in competitive niches.

Freelance SEO Expert & Digital Marketer at Hire Web Creators - Remote

August 31, 2023 - August 31, 2023

Managed SEO campaigns for UK SMEs and startups, driving consistent traffic growth. Executed on-page and technical SEO, including schema, Core Web Vitals, and speed fixes. Built link acquisition strategies to improve domain authority and trust signals. Partnered with content and PPC teams to align SEO and paid media strategies. Increased traffic for a B2B SaaS client by 220% in 12 months.

SEO Executive → Senior SEO Analyst at Choose Marketers - Remote

January 31, 2022 - January 31, 2022

Worked on enterprise SEO campaigns for retail, finance, and healthcare clients. Conducted SEO audits and presented recommendations to senior stakeholders. Researched keywords and implemented content strategies to scale rankings. Improved technical SEO health by fixing crawl issues and site architecture. Improved UK retailer’s organic revenue by £1.2M annually. Delivered a 38% increase in CTR via structured data implementation.

Senior Accounts Analyst / Digital Marketing Lead at Hire Web Creators LLC

February 1, 2021 - December 1, 2023

Executed PPC, social media, and display campaigns that exceeded ROI targets. Developed audience personas and targeting strategies, improving engagement rates by 40%. Implemented reporting systems to monitor performance metrics and drive optimisation decisions. Managed client accounts, coordinating multi-channel campaigns and ensuring timely delivery.

Senior Digital Strategist at Hire Web Creators LLC

February 1, 2021 - December 1, 2023

Delivered £3.8M+ in annual e-commerce revenue via SEO, PPC and social synergy; increased engagement and conversions by 45% with branded content hubs; lifted CTR 35% through structured data and improved ad copy; built cross-channel dashboards for unified performance reporting; reduced CPL 28% through targeted remarketing and audience segmentation; generated £2.4M pipeline uplift by aligning campaign insights with sales strategy; improved ROAS 42% by optimising bidding; cut reporting time by 60% through automation and real-time visualization.

Digital Marketing Analyst → Senior Executive at Boundless Hr

October 1, 2019 - January 31, 2021

Delivered £3.8M+ annual e-commerce revenue via SEO, PPC & social synergy. Led site-wide URL restructuring, improving SEO and increasing web traffic by 15%. Integrated core products into infrastructure using Python and RESTful APIs. Deployed search services with locality-aware ranking, cutting search time by 40%. Refactored services to align with migration goals, improving system flexibility. Improved backend scalability and reduced system bottlenecks. Provided technical guidance to junior engineers, mentoring for improved performance.

Digital Marketing Analyst / Senior Executive at Boundless Hr

October 1, 2019 - January 1, 2021

Delivered £3.8M+ annual e-commerce revenue via SEO, PPC & social synergy; led site-wide URL restructuring, improving SEO and increasing web traffic by 15%; integrated core products into infrastructure using Python and RESTful APIs; deployed locality-aware ranking, cutting search time by 40%; refactored services to align with migration goals, improving system flexibility; improved backend scalability and reduced bottlenecks; provided technical guidance to junior engineers; implemented CI/CD pipelines with automated testing, reducing deployment errors by 35%.

Marketing Executive at Exposure Ninja

November 1, 2018 - September 1, 2019

Executed early social influencer campaigns achieving viral reach with over 2M impressions; designed data-backed content calendars increasing engagement by 60% in 9 months; contributed to award-winning campaigns recognized in UK digital marketing awards; increased ROI by 40% through analytics-driven bid strategies and A/B testing; strengthened brand visibility across UK and EU markets through localized content; delivered multi-channel reporting automation saving manual analysis time by 50%.