IW

Irena Weber

Available to hire

I am Irena Weber, a dynamic and passionate Marketing & Communication Manager with extensive experience in global corporates (IBM, Microsoft) and startups (Greyp Bikes).

About

I am Irena Weber, a dynamic and passionate Marketing & Communication Manager with extensive experience in global corporates (IBM, Microsoft) and startups (Greyp Bikes). I excel at strategic vision, transformation leadership, and delivering customer-centric solutions in both B2B and B2C settings.

I have a proven track record of building and leading high-performing teams, driving growth, and unifying sales and marketing to boost collaboration. I am committed to representing the voice of the customer and delivering measurable business impact.

  • 27 years' experience
  • Joined November 2025

Languages

  • EnglishFluent
  • ItalianIntermediate

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Transportation & Logistics
  • Other
  • Professional Services
  • Computers & Electronics
  • Education

Work experience· 8 roles

COO · PrivatniSmjestaj.hrOct 2023 – Nov 2025 · 2 yrs 2 mos
Senior Entrepreneur Mentor & Lead · MarCom POINT (Business Consulting Services)Oct 2023 – Nov 2025 · 2 yrs 2 mos
Head of Marketing & Communication · SPAN LtdApr 2023 – Apr 2023 · 1 mo

Transformed company’s marketing function, leading a 15+ team. Developed full branding, marketing, and communication strategy. Led major projects: website redesign, marketing automation, new brand identity.

Head of Marketing, Communication & Brand · Greyp Bikes (Rimac Automobili d.d.)Dec 2020 – Dec 2020 · 1 mo
Marketing & Operations Lead · Microsoft LtdDec 2018 – Dec 2018 · 1 mo
Marketing, Communication & Sales Enablement · IBM Croatia & CEEDec 2016 – Dec 2016 · 1 mo
PR Manager · Volksbank CroatiaDec 2004 – Dec 2004 · 1 mo
Contributor · Various ProjectsJan 1998 – Nov 2025 · 27 yrs 11 mos

Education· 11

MBA · Prague2030 – 2025
Journalism · Faculty of Political Science, University of Zagreb2030 – 2025
Physics · Faculty of Science, University of Zagreb2030 – 2025
High School Diploma · Gymnasium of Mathematics and Informatics, Zagreb2030 – 2025

Certifications and awards· 8

Design Thinking2020 – 2025
Modern Marketing2017 – 2025
Selling to C-Suite2017 – 2025
Business Strategy & Financial Acumen2016 – 2017

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