Claire Huber

On a freelance basis, write informational news and social content for a climate-driven culture and lifestyle brand to spread economical and environmental awareness to individual consumers and businesses alike. Use a distinct and positive tone to educate consumers on the ways sustainable living benefits the economy as well as the environment, foregrounding consumer benefits and backgrounding environmental impact. Research reports and studies relating to the environment to support written claims. Turn in four articles a week on time to ensure pieces make it through the chain of command smoothly.

Wrote engaging content on trends in real estate, design, and environmental topics in luxury cities across the South and Midwest for real estate agents to post on their blogs. Used a persuasive writing tone to sell cities, neighborhoods, and real estate agents to luxury homebuyers searching for real estate resources. Conducted keyword research to improve search engine rankings, resulting in increased web traffic and visibility for clients’ blogs. Became familiar with an unfamiliar demographic through thorough research to ensure clients received well-informed content.

Created short form written content for the book Someone I Know Lives in Prison and spread the book’s informative message to relevant programs across the country. Wrote informative copy on the client’s website, including an “About Me” section to highlight the client’s background, establish an attractive online presence, and attract the book’s target audience. Conducted research and communicated through written word in letter form and on the client’s website to aid families of the incarcerated and sell book copies.