Built and managed a WhatsApp community of 1,000+ members, driving active participation and peer-to-peer engagement. Developed tailored engagement strategies that boosted community retention and interaction by 35%. Facilitated cross-channel integration connecting WhatsApp campaigns with Facebook to achieve 18% growth in lead generation. Monitored discussions, provided support, and implemented feedback loops to enhance member satisfaction and loyalty.

Volunteer at Crowddoing – Systems Change Venture Lab, San Francisco

February 1, 2025 - November 25, 2025

Supported digital awareness campaigns for social impact projects, contributing to improved user engagement and awareness. Collaborated on no-code/low-code tooling to optimize campaign workflows and outcomes.

Social Media Manager at Nation Voice Foundation

March 1, 2024 - July 1, 2025

Established baseline social metrics and drove rapid audience growth and engagement across Instagram and Facebook. Implemented paid campaigns across platforms and refined CTA strategies to improve lead generation and donor engagement; built social media calendars aligned with fundraising campaigns.

HRM Assistant at QMCC

September 1, 2023 - September 30, 2024

Designed and executed internal communication campaigns increasing employee engagement by 25%. Applied HR data analysis to improve recruitment targeting and reduce turnover by 15%. Organized training programs to boost productivity and job satisfaction; supported the organization’s social media presence to improve internal and external visibility.

WhatsApp Community Manager at HoBeei

July 1, 2023 - February 28, 2026

Social Media Manager at National Voice Foundation

March 1, 2024 - July 31, 2025

Established baseline metrics and drove rapid social media growth: follower growth (+281.8%), reach (+640.7%), interactions (+1200%), and views (+532.7%) between March 2024 and July 2025. Strengthened call-to-action performance, doubling link clicks to 47. Launched paid campaigns across Facebook, Instagram, and LinkedIn, reducing CPC by 20% and increasing donor engagement. Built and managed social media calendars, contributing to 15% donation growth.

Volunteer at CrowdDoing – Systems Change Venture Lab

February 1, 2025 - February 1, 2026

Supported digital awareness campaigns for the Nature Counter App, contributing to a 20% rise in user engagement. Col laborated on innovation projects leveraging no-code/low-code tools for campaign optimization. Conducted audience targeting and segmentation to refine outreach strategies and boost visibility. Applied A/B testing and performance analysis to optimize digital campaigns. Assisted in content strategy development and cross-platform promotion, coordinating with campaign teams to track KPIs and inform adjustments.

Education

B.S. Biochemistry at Kaduna State University, Kaduna

September 1, 2017 - March 1, 2023

B.Sc Biochemistry at Kaduna State University, Kaduna

September 1, 2017 - March 1, 2023

Qualifications

Design Thinking from a Business Perspective

January 1, 2025 - November 25, 2025

Your Target Audience

January 1, 2025 - November 25, 2025

Digital Advertising

January 1, 2024 - November 25, 2025

SME Laws and Regulations

January 1, 2024 - November 25, 2025

Data Analysis and Visualization

January 1, 2024 - November 25, 2025

Career Essentials in Generative AI

January 1, 2024 - November 25, 2025

Project Management (CAPM)

January 1, 2024 - November 25, 2025

Data and Analytics for Beginners

January 1, 2022 - November 25, 2025

Human Resources Management (SHRM)

January 1, 2024 - November 25, 2025

Health, Safety, Security and Environment

January 1, 2024 - November 25, 2025

Office Procedures

January 1, 2024 - November 25, 2025

Design Thinking from a Business Perspective

January 1, 2025 - June 18, 2026

Your Target Audience

January 1, 2025 - June 18, 2026

Digital Advertising