Available to hire
For the past eight years, I have been developing my career in creative agencies, combining experience in PR, influencer marketing, and strategic communication. I specialize in designing and executing advocacy initiatives – from strategy and talent relations to creative brand activation.
I combine an analytical mindset with a passion for trends and storytelling. I am seeking a role where I can further develop long-term communication strategies built on authenticity and real impact.
Experience Level
Work Experience
Account Director at Serca
September 1, 2024 - November 25, 2025Responsible for agency business development and new-business proposals; coordinated modern PR activities with strong social media integration; provided strategic consulting in PR and influencer marketing; designed and executed multi-channel campaigns.
Account Manager at Enyo (L’Oréal Paris)
November 1, 2025 - November 1, 2025Managed the advocacy area for L’Oréal Paris (influencer marketing, PR, events, non-standard activations); oversaw a multi-person project team and campaign budgets; developed communication strategies across five product categories; led ~2 advocacy campaigns per month and special projects involving influencers, experts, events and product seeding; coordinated partners and vendors.
Senior PR Manager at Huta 19 (Kompania Piwowarska, Lipton)
September 1, 2024 - September 1, 2024Managed a three-person PR team and developed communication strategies; created and executed non-standard campaigns with media, KOLs and influencers (including Tyskie, Żubr and Lipton); handled crisis communication and ambassador programs; prepared new-business proposals and offered strategic consulting; recipient of Young Creatives Award (PR category); Efie Bronze for the Tyskie campaign.
Account Manager at VMLY&R (adidas) – project
November 1, 2023 - November 1, 2023Led end-to-end projects for adidas, including the 'From Tychy to Impossible' campaign, managing a 10+ person project team; developed 360° strategies and action recommendations; managed the adidas press office and coordinated partner collaborations; organized events and executed non-standard brand activations.
Senior Account Manager / Senior Account Executive at Grayling Poland (BMW, Primark, Sony, TikTok, Nobu)
December 1, 2022 - December 1, 2022Built brand reputation through communication strategy, PR and influencer marketing, including the Primark launch in Poland; managed projects and supervised a 2–3 person team; handled media relations and non-standard activations (BMW, Sony); organized industry events for media and creators; coordinated partner collaborations and prepared new-business proposals.
Account Executive at 24/7 Communication
August 1, 2020 - August 1, 2020Developed PR, influencer marketing and employer branding strategies; managed press office operations and media relations (ING, Orange, McDonald's, APT Servizi); led full project management and prepared new-business proposals; E! Efie Awards – Gold, Silver, Bronze and Silver Spinacz for ING campaigns.
Senior PR Consultant at Business & Culture
July 1, 2019 - July 1, 2019Executed PR and influencer marketing activities for lifestyle and cultural brands; organized events and special activations; created and managed clients’ social media content; planned and executed strategic PR communication.
Account Manager – Enyo (L'Oreal Paris) at Enyo
August 1, 2024 - November 1, 2025Managed the advocacy area for L'Oreal Paris (influencer marketing, PR, events, non-standard activations), including oversight of a multi-person project team and campaign budgets. Developed communication strategies and provided strategic consulting across five product categories. Led an average of two advocacy campaigns per month and special projects involving influencers, experts, events and product seeding, ensuring consistent brand communication. Coordinated cooperation with partners and vendors; supervised project execution.
Senior PR Manager at Huta 19 (Kompania Piwowarska, Lipton)
September 1, 2023 - September 1, 2024Managed a three-person PR team and developed communication strategies. Created and executed non-standard campaigns with media, KOLs and influencers (including Tyskie, Żubr and Lipton). Handled crisis communication and ambassador programs. Prepared new-business proposals and offered strategic consulting. Young Creatives Award (PR category). Eife Awards – Bronze for the Tyskie campaign.
Account Manager – VMLY&R (adidas) – project at VMLY&R
January 1, 2023 - November 1, 2023Led end-to-end projects for adidas, including the “From Tychy to Impossible” campaign, managing a 10+ person project team. Developed 360° strategies and action recommendations. Managed the adidas press office and coordinated partner collaborations. Organized events and executed non-standard brand activations.
Junior Account Manager / Senior Account Executive at Grayling Poland
September 1, 2020 - December 1, 2022Built brand reputation through communication strategy, PR and influencer marketing, including the Primark launch in Poland. Managed projects and supervised a 2–3 person team; handled media relations and non-standard activations (BMW, Sony). Organized industry events (fashion, tech, automotive) for media and creators. Coordinated partner collaborations and prepared new-business proposals.
Account Executive at 24/7 Communication
July 1, 2019 - August 1, 2020Developed PR, influencer marketing and employer branding strategies. Managed press office operations and media relations (ING, Orange, McDonald's, APT Servizi). Led full project management and prepared new-business proposals. Effie Awards – Gold, Silver, Bronze and Silver Spinacz for ING campaigns.
Senior PR Consultant at Business & Culture
September 1, 2017 - July 1, 2019Executed PR and influencer marketing activities for lifestyle and cultural brands. Organized events and special activations. Created and managed clients’ social media content. Planned and executed strategic PR communication.
Education
Bachelor's degree in Journalism and Social Communication at SWPS University
January 1, 2013 - January 1, 2016Bachelor's degree at SWPS University
January 1, 2013 - January 1, 2016Qualifications
Industry Experience
Media & Entertainment, Professional Services, Retail
Experience Level
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