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Hello! I’m Paula Infante Martin, a fashion business professional blending branding, marketing strategy, and creative direction with hands-on event and runway coordination. I thrive in fast-paced environments, translating ideas into engaging brand experiences and memorable fashion moments. I enjoy building cohesive narratives across digital content, social media, and live events, always with an inclusive, storytelling mindset. Currently pursuing Fashion Business studies at Sergio Arboleda University in Colombia, I combine academic insights with practical project work to deliver strategic campaigns, backstage operations, and compelling content for diverse audiences. I’m passionate about collaboration, continuous learning, and turning creative concepts into tangible results.…Hello! I’m Paula Infante Martin, a fashion business professional blending branding, marketing strategy, and creative direction with hands-on event and runway coordination. I thrive in fast-paced environments, translating ideas into engaging brand experiences and memorable fashion moments. I enjoy building cohesive narratives across digital content, social media, and live events, always with an inclusive, storytelling mindset. Currently pursuing Fashion Business studies at Sergio Arboleda University in Colombia, I combine academic insights with practical project work to deliver strategic campaigns, backstage operations, and compelling content for diverse audiences. I’m passionate about collaboration, continuous learning, and turning creative concepts into tangible results.

Paula Infante Martin

Brand Strategist, Marketing Strategist, Content Creator

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Hello! I’m Paula Infante Martin, a fashion business professional blending branding, marketing strategy, and creative direction with hands-on event and runway coordination. I thrive in fast-paced environments, translating ideas into engaging brand experiences and memorable fashion moments. I enjoy building cohesive narratives across digital content, social media, and live events, always with an inclusive, storytelling mindset. Currently pursuing Fashion Business studies at Sergio Arboleda University in Colombia, I combine academic insights with practical project work to deliver strategic campaigns, backstage operations, and compelling content for diverse audiences. I’m passionate about collaboration, continuous learning, and turning creative concepts into tangible results.…Hello! I’m Paula Infante Martin, a fashion business professional blending branding, marketing strategy, and creative direction with hands-on event and runway coordination. I thrive in fast-paced environments, translating ideas into engaging brand experiences and memorable fashion moments. I enjoy building cohesive narratives across digital content, social media, and live events, always with an inclusive, storytelling mindset. Currently pursuing Fashion Business studies at Sergio Arboleda University in Colombia, I combine academic insights with practical project work to deliver strategic campaigns, backstage operations, and compelling content for diverse audiences. I’m passionate about collaboration, continuous learning, and turning creative concepts into tangible results.

Available to hire

Hello! I’m Paula Infante Martin, a fashion business professional blending branding, marketing strategy, and creative direction with hands-on event and runway coordination. I thrive in fast-paced environments, translating ideas into engaging brand experiences and memorable fashion moments. I enjoy building cohesive narratives across digital content, social media, and live events, always with an inclusive, storytelling mindset.

Currently pursuing Fashion Business studies at Sergio Arboleda University in Colombia, I combine academic insights with practical project work to deliver strategic campaigns, backstage operations, and compelling content for diverse audiences. I’m passionate about collaboration, continuous learning, and turning creative concepts into tangible results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Korean

Beginner

Work Experience

Brand Strategist & Sales at Castaña Marketing

September 2, 2025 - September 2, 2025

Planned, supervised, and executed the full campaign launch for the new collection (Amore). Designed and implemented pre-launch strategy, activation at stand, and post-launch content. Developed marketing calendar and generated branded digital content across platforms. Managed direct sales to an international audience at trade fairs like Feria Eva.

Designer Assistant at Bogotá Fashion Week

September 2, 2025 - September 2, 2025

Coordinated networking activities and scheduled meetings with national and international buyers. Supported runway production for “A Conversation with Nature,” ensuring smooth backstage operations. Analyzed sales and maintained follow-up with clients post-event.

Brand Consultant at Múcur a Wajira Brand Consultant

October 2, 2024 - October 2, 2024

Advised on branding strategy, content creation, and social media management. Contributed to business model development and positioning of the brand.

Fashion Stylist & Backstage Coordinator at House of Fashion - RCN & Fontanar

September 2, 2024 - September 2, 2024

Styled editorial photoshoots and coordinated backstage runway operations alongside Dave Vargas and Tony Márquez. Assisted in the execution of fashion challenges and live presentations.