E-Commerce Intern at De’Longhi Group

Implemented monthly campaigns and promotions for different European countries. Weekly meeting with subsidiaries to analyze local market and ongoing projects. Collaborated with cross-functional teams to support sales growth. Reviewed and analyzed data from SAP and reported to manager.

B2B E-Commerce Analyst at Unilever

Led data-driven negotiations and sales strategy development for the B2B Channel. Collected, analyzed, and interpreted sales and marketing data to inform strategic planning and assess campaign effectiveness, identifying actionable insights to improve performance. Coordinated cross-functional teams to execute branding initiatives on O2O platforms, utilizing data analytics to evaluate campaign reach and customer engagement.

Human Resource Management Specialist at China Southern Airline

Managed and analyzed departmental payroll, allowances, awards, and welfare data, ensuring accuracy and timely processing for all personnel. Composed, edited, and verified press releases and project reports, synthesizing complex information into clear, actionable documents for internal and external stakeholders.