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Hi, I’m Arianna Martinez, a Brand & Communications professional focused on integrated marketing, content strategy, and luxury property, fashion and interior design sectors. I bring a strategic mindset, strong creative sensibility and hands-on execution to deliver cohesive and impactful brand communications. I thrive in roles that blend strategic thinking with hands-on delivery, building compelling brand narratives across multi-channel campaigns for premium clients. With agency and in-house experience, I lead strategic development and end-to-end execution to drive growth and engagement across channels. I enjoy shaping tone and messaging for premium property, architecture and design brands, and coordinating campaigns that authentically connect with audiences. I’ve built and executed social media, PR, content and campaign strategies for a portfolio of clients in architecture, interior design, luxury real estate and fashion. I excel at developing tailored content, influencer and PR programs, and orchestrating cross-functional collaboration to ensure cohesive, high-impact campaigns that elevate brand equity and audience engagement.…Hi, I’m Arianna Martinez, a Brand & Communications professional focused on integrated marketing, content strategy, and luxury property, fashion and interior design sectors. I bring a strategic mindset, strong creative sensibility and hands-on execution to deliver cohesive and impactful brand communications. I thrive in roles that blend strategic thinking with hands-on delivery, building compelling brand narratives across multi-channel campaigns for premium clients. With agency and in-house experience, I lead strategic development and end-to-end execution to drive growth and engagement across channels. I enjoy shaping tone and messaging for premium property, architecture and design brands, and coordinating campaigns that authentically connect with audiences. I’ve built and executed social media, PR, content and campaign strategies for a portfolio of clients in architecture, interior design, luxury real estate and fashion. I excel at developing tailored content, influencer and PR programs, and orchestrating cross-functional collaboration to ensure cohesive, high-impact campaigns that elevate brand equity and audience engagement.

Arianna Martinez

Brand Designer, Brand Strategist, Marketing Strategist, +6

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Hi, I’m Arianna Martinez, a Brand & Communications professional focused on integrated marketing, content strategy, and luxury property, fashion and interior design sectors. I bring a strategic mindset, strong creative sensibility and hands-on execution to deliver cohesive and impactful brand communications. I thrive in roles that blend strategic thinking with hands-on delivery, building compelling brand narratives across multi-channel campaigns for premium clients. With agency and in-house experience, I lead strategic development and end-to-end execution to drive growth and engagement across channels. I enjoy shaping tone and messaging for premium property, architecture and design brands, and coordinating campaigns that authentically connect with audiences. I’ve built and executed social media, PR, content and campaign strategies for a portfolio of clients in architecture, interior design, luxury real estate and fashion. I excel at developing tailored content, influencer and PR programs, and orchestrating cross-functional collaboration to ensure cohesive, high-impact campaigns that elevate brand equity and audience engagement.…Hi, I’m Arianna Martinez, a Brand & Communications professional focused on integrated marketing, content strategy, and luxury property, fashion and interior design sectors. I bring a strategic mindset, strong creative sensibility and hands-on execution to deliver cohesive and impactful brand communications. I thrive in roles that blend strategic thinking with hands-on delivery, building compelling brand narratives across multi-channel campaigns for premium clients. With agency and in-house experience, I lead strategic development and end-to-end execution to drive growth and engagement across channels. I enjoy shaping tone and messaging for premium property, architecture and design brands, and coordinating campaigns that authentically connect with audiences. I’ve built and executed social media, PR, content and campaign strategies for a portfolio of clients in architecture, interior design, luxury real estate and fashion. I excel at developing tailored content, influencer and PR programs, and orchestrating cross-functional collaboration to ensure cohesive, high-impact campaigns that elevate brand equity and audience engagement.

Available to hire

Hi, I’m Arianna Martinez, a Brand & Communications professional focused on integrated marketing, content strategy, and luxury property, fashion and interior design sectors. I bring a strategic mindset, strong creative sensibility and hands-on execution to deliver cohesive and impactful brand communications. I thrive in roles that blend strategic thinking with hands-on delivery, building compelling brand narratives across multi-channel campaigns for premium clients. With agency and in-house experience, I lead strategic development and end-to-end execution to drive growth and engagement across channels. I enjoy shaping tone and messaging for premium property, architecture and design brands, and coordinating campaigns that authentically connect with audiences.

I’ve built and executed social media, PR, content and campaign strategies for a portfolio of clients in architecture, interior design, luxury real estate and fashion. I excel at developing tailored content, influencer and PR programs, and orchestrating cross-functional collaboration to ensure cohesive, high-impact campaigns that elevate brand equity and audience engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

Italian

Advanced

English

Advanced

Catalan; Valencian

Advanced

Work Experience

Social Media & PR Account Manager at Max&You

October 1, 2025 - October 1, 2025

Develop and implement social media strategies; Manage client relationships and account development; Create and curate engaging content; Manage a creative and marketing team; Analyze and report on performance metrics; Support PR campaigns and events; Track trends and competitor insights to refine strategies.

Social Media Manager at ShBarcelona Real Estate

January 1, 2023 - January 1, 2023

Developed and executed a social media content plan; Created engaging and creative content across platforms; Designed corporate and marketing materials; Monitored and managed brand social listening; Coordinated and supported video shoots.

Digital & Social Media Manager at ViaNewFashion Showroom

April 1, 2022 - April 1, 2022

Developed creative content strategies. Built and maintained company website. Coordination with the communication agencies. Executed digital marketing strategies. Coordinated model photo shoots for campaigns. Prepared monthly and annual performance reports.

Digital & Social Media Manager at ViaNewFashion Showroom

July 1, 2024 - July 1, 2024

Communications Executive at DR Digital Agency

February 1, 2020 - February 1, 2020

Managed international Adobe events. Executed influencer marketing campaigns. Oversaw Adobe Spain communication strategies. Developed communication initiatives for Adobe brand. Coordinated internal project management.

Social Media & PR Account Manager at Max&You

July 1, 2024 - October 1, 2025

Develop and implement social media strategies. Manage client relationships and account development. Create and curate engaging content. Manage a creative and marketing team. Analyse and report on performance metrics. Support PR campaigns and events. Track trends and competitor insights to refine strategies.

Social Media Manager at ShBarcelona Real Estate

April 1, 2022 - January 1, 2023

Developed and executed a social media content plan. Created engaging and creative content across platforms. Designed corporate and marketing materials. Monitored and managed brand social listening. Coordinated and supported video shoots.

Digital & Social Media Manager at ViaNewFashion Showroom

June 1, 2020 - April 1, 2022

Communications Executive at DR Digital Agency

June 1, 2019 - February 1, 2020

Social Media & PR Account Manager at Max& You | Marketing & Communications Agency

July 1, 2024 - October 2, 2025

Led integrated social media and PR campaigns for architecture, interior design, luxury property and furniture clients, including Piccolo House, Carlisle Homes, YourLand, Hecker Guthrie, DO MO, Artedomus, Armadillo and Pelle Leathers. Developed tailored social media and content strategies; executed end-to-end campaigns across Instagram, LinkedIn and Facebook; planned and managed paid campaigns on Meta; produced high-performing content including reels, editorial imagery and copy; supported Carlisle Homes' New Year campaign achieving 2 million views.

Junior Brand Manager at Max Mara Fashion Group | Luxury Fashion

September 1, 2014 - March 1, 2015

Based in the London showroom; supported brand management; assisted with showroom curation, brand events and cross-functional coordination; liaised between brand and internal teams to ensure cohesive campaigns and timely delivery.

Influencer Campaign Lead / Campaign Manager at Adobe Spain (Adobe MAX campaigns)

January 1, 2018 - December 31, 2019

Contributed to large-scale international campaigns for Adobe MAX; managed roster of influencers across Europe, the Middle East and Africa; achieved approximately 1.6 million reach and 1.3 million engagements; orchestrated end-to-end logistics and communications.