Available to hire
Hi, I’m Krizia Ocejo, a digital marketing and brand strategy professional based in Mexico City, working across LATAM and the USA. I lead online marketing strategy and international sales, coordinating paid media, e-commerce, and content experiences to drive growth and a consistent customer journey.
Over the years, I’ve partnered with agencies and cross-functional teams to optimize campaigns on Meta, Google, and TikTok; maintain website content and SEO; run A/B tests; and align packaging and product design with brand identity. I thrive on turning data into actionable improvements that expand product offerings and elevate digital presence.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Spanish; Castilian
Fluent
Italian
Advanced
Work Experience
Online Marketing Specialist at ICLICK MANAGEMENT
January 1, 2023 - January 1, 2023Created and managed customized digital marketing campaigns on Meta platforms, including content scheduling and performance analysis; performed SEO-focused copywriting for websites and social media; coordinated visual assets, photoshoots, and branding materials with design teams; supported events and sponsorship activities by aligning digital strategies with marketing goals; performed content audits to ensure website updates followed brand guidelines and enhanced user experience.
Digital Marketing & Content Specialist at Freelance
January 1, 2022 - January 1, 2022Designed and launched paid advertising campaigns (Google Ads, Meta, TikTok) to increase brand visibility and conversions; managed and optimized content for websites and blogs, using CMS platforms and implementing SEO best practices; worked with agencies and clients to develop digital marketing strategies, maintaining consistency across languages and platforms; directed art and content creation for social media, digital magazines, and political campaigns; provided content creation and live coverage for international events, including Pizza World Cup (Italy) and Gambero Rosso US Tour.
Talent Recruiter for North America, Central & South America at Pizza Style School
January 1, 2020 - January 1, 2020Recruited new talents for pizza school programs and competitions in Rome; organized and hosted international pizza championships; managed international trade shows, including the Las Vegas Pizza Expo, Pulcinella in Naples, and the Pizza World Cup in Rome; served as social media manager and graphic designer.
Event Coordinator, Booking Manager & Community Manager at Scugnizzi Pizza Food Truck
January 1, 2017 - January 1, 2017Coordinated events, including curbside bites at Balboa Park; secured sponsorships and collaborations for large-scale events; designed marketing images and website; managed public relations and customer engagement.
Web Designer & Customer Service at FYC Labs
January 1, 2015 - January 1, 2015Web design and customer service; managed client accounts; designed marketing materials and digital assets.
Graphic Designer at Gazette Newspapers, Inc.
January 1, 2014 - January 1, 2014Designed advertising materials, including online ads and landing pages; served as part-time community manager for social media.
Education
Bachelor of Science in Advertising at The Art Institute of California - San Diego
January 11, 2030 - January 1, 2011Qualifications
Google Analytics Certification
January 11, 2030 - November 26, 2025HubSpot Sales Software Certified
January 11, 2030 - November 26, 2025TikTok Shops Certification (TikTok Academy)
January 11, 2030 - November 26, 2025Industry Experience
Software & Internet, Media & Entertainment, Retail, Professional Services, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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