I am a broadcast journalist and strategic communications professional with over 20 years of experience across television, government, and international development. I have produced HARDtalk Pakistan and Question Time Pakistan for the BBC, presented George Ka Pakistan, and co-created Kiran aur George on AAJ TV. Since 2011, I have advised governments, multilateral agencies, and corporates on narrative strategy, reputation management, and digital engagement. I specialise in blending editorial judgement with strategic communications to influence opinion and build trust, with a focus on audience insights and behavioural messaging. I am experienced in leading editorial teams, training executives, and applying AI tools to research, narrative development, and campaign targeting.

George Futon

I am a broadcast journalist and strategic communications professional with over 20 years of experience across television, government, and international development. I have produced HARDtalk Pakistan and Question Time Pakistan for the BBC, presented George Ka Pakistan, and co-created Kiran aur George on AAJ TV. Since 2011, I have advised governments, multilateral agencies, and corporates on narrative strategy, reputation management, and digital engagement. I specialise in blending editorial judgement with strategic communications to influence opinion and build trust, with a focus on audience insights and behavioural messaging. I am experienced in leading editorial teams, training executives, and applying AI tools to research, narrative development, and campaign targeting.

Available to hire

I am a broadcast journalist and strategic communications professional with over 20 years of experience across television, government, and international development. I have produced HARDtalk Pakistan and Question Time Pakistan for the BBC, presented George Ka Pakistan, and co-created Kiran aur George on AAJ TV. Since 2011, I have advised governments, multilateral agencies, and corporates on narrative strategy, reputation management, and digital engagement. I specialise in blending editorial judgement with strategic communications to influence opinion and build trust, with a focus on audience insights and behavioural messaging. I am experienced in leading editorial teams, training executives, and applying AI tools to research, narrative development, and campaign targeting.

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Work Experience

Senior Account Director at Curzon PR, London
January 1, 2025 - January 1, 2025
Advising governments and multilaterals on narrative development, reputation management, and AI-enabled communications.
Strategic Communications Consultant at United Nations Development Programme (Pakistan)
January 1, 2024 - January 1, 2024
Designed national comms strategy for the Election Commission of Pakistan; trained senior leaders in electoral credibility and public trust.
PR Director at M&C Saatchi World Services (UK/Pakistan)
January 1, 2018 - January 1, 2018
Founded PR division, scaling client base to USAID, Gates Foundation, EU. Integrated behavioural change communications into comms campaigns.
Corporate & Public Relations Manager at Qatar Foundation, Doha
January 1, 2015 - January 1, 2015
Delivered cross-institution messaging across education, research, and community engagement.
Executive Director at Atlantic Partnership, London
January 1, 2014 - January 1, 2014
Convenes transatlantic dialogues with leaders including Colin Powell, David Petraeus, and Gordon Brown.
Executive Producer & Presenter at AAJ TV, Pakistan
January 1, 2009 - January 1, 2009
Co-hosted Kiran aur George, a two-hour live lifestyle program; Conceived and produced News, Views and Confused; Oversaw restructuring of the News Department.
Producer & Presenter at GEO TV, Pakistan
January 1, 2006 - January 1, 2006
Developed and presented George Ka Pakistan; Established the channel’s first English News Desk and research unit.
Producer at BBC World / BBC One, UK
January 1, 2004 - January 1, 2004
Produced HARDtalk Pakistan; secured Musharraf interview; produced Question Time Pakistan; contributed to UK current affairs editorial strategy.

Education

Global MBA at University of Manchester
January 1, 2012 - January 1, 2015
BA History [Honours] at University of Bristol
January 1, 1997 - January 1, 2000

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Government, Professional Services, Non-Profit Organization, Education