I am a creative, dedicated and innovative designer with over twenty years of experience in premium fashion brands. I blend graphic design with product development and technical know-how, working across casual and technical brands. My journey has culminated in a role at SUPER73, where design and engineering merged to create standout custom e-bikes. Beyond design, I’m a proud dad and an active organizer of The Distinguished Gentleman’s Ride Utrecht, co-organizer of the VW Days event in France, and co-owner of Ferdinand Automotive Garments. I love mentoring teams, growing brands, and turning ideas into tangible experiences. Please have a close look to ... _Website not available. Sign in: https://www.twine.net/signup_ for work over the years startin gthe most recent projects. _Website not available. Sign in: https://www.twine.net/signup_ the brand I co-own and where I do all the designs, art direction, shoots etc ... Brands I worked for ... DEUS EX MACHINA, O'NEILL, SCOTCH AND SODA, G-STAR, SAINT-LAURENT, SPRAY.BIKE, MYSTIC, TOMMY HILFIGER, ... and many more. You can give me a call here_Phone details not available. Sign in: https://www.twine.net/signup_…

Daniel Lescot

I am a creative, dedicated and innovative designer with over twenty years of experience in premium fashion brands. I blend graphic design with product development and technical know-how, working across casual and technical brands. My journey has culminated in a role at SUPER73, where design and engineering merged to create standout custom e-bikes. Beyond design, I’m a proud dad and an active organizer of The Distinguished Gentleman’s Ride Utrecht, co-organizer of the VW Days event in France, and co-owner of Ferdinand Automotive Garments. I love mentoring teams, growing brands, and turning ideas into tangible experiences. Please have a close look to ... _Website not available. Sign in: https://www.twine.net/signup_ for work over the years startin gthe most recent projects. _Website not available. Sign in: https://www.twine.net/signup_ the brand I co-own and where I do all the designs, art direction, shoots etc ... Brands I worked for ... DEUS EX MACHINA, O'NEILL, SCOTCH AND SODA, G-STAR, SAINT-LAURENT, SPRAY.BIKE, MYSTIC, TOMMY HILFIGER, ... and many more. You can give me a call here_Phone details not available. Sign in: https://www.twine.net/signup_…

Available to hire

I am a creative, dedicated and innovative designer with over twenty years of experience in premium fashion brands. I blend graphic design with product development and technical know-how, working across casual and technical brands. My journey has culminated in a role at SUPER73, where design and engineering merged to create standout custom e-bikes.

Beyond design, I’m a proud dad and an active organizer of The Distinguished Gentleman’s Ride Utrecht, co-organizer of the VW Days event in France, and co-owner of Ferdinand Automotive Garments. I love mentoring teams, growing brands, and turning ideas into tangible experiences.

Please have a close look to …
Website not available. Sign in: https://www.twine.net/signup for work over the years startin gthe most recent projects.
Website not available. Sign in: https://www.twine.net/signup the brand I co-own and where I do all the designs, art direction, shoots etc …

Brands I worked for … DEUS EX MACHINA, O’NEILL, SCOTCH AND SODA, G-STAR, SAINT-LAURENT, SPRAY.BIKE, MYSTIC, TOMMY HILFIGER, … and many more.

You can give me a call here_Phone details not available. Sign in: https://www.twine.net/signup_

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Language

Dutch
Fluent
French
Fluent
English
Fluent
German
Advanced

Work Experience

Owner / Creative spirit at We Are Good Habits
January 1, 2025 - November 27, 2025
Owner / Creative spirit. Collective of creatives active in the motorcycle industry, focusing on branding, strategy, content, graphic design, photography and videography.
Head of Creative at SUPER73
July 1, 2024 - July 1, 2024
Head of Creative at SUPER73, The Original Electric Motorbike. Led concept-to-delivery for specialty bike designs and collaborations (e.g., Red Bull F1, Red Bull Paris-Dakar, Red Bull MOTOGP Rookies Cup, G-Star, YSL, Vissla, Soundbox, Spray.Bike,Abus, Daily Paper, Day1, DEUS EX MACHINA, Hellfest, JD Sports). Directed art direction for studio and lifestyle shoots, showroom visuals, and event stands; supported development of new e-bike models and delivered assets for social and e-commerce; oversaw apparel design and branding.
Graphic and concept designer at GOOD HABITS - moto culture
August 1, 2020 - August 1, 2020
Graphic and concept designer; involved in branding, concepting and pattern work for allover designs, collaborating with brands including G-Star.
Graphic and concept designer at Freelance / Various clients (G-Star, Tommy Hilfiger, Rotiform, etc.)
March 1, 2019 - March 1, 2019
Concepts / Collection development / Graphic design / Allover pattern design / Packaging / Accessories design; worked with clients such as Wrench Monkeys, Rotiform, Tommy Hilfiger, O’Neill, Dstrezzed, Tumble’n’Dry, YAYA, Febo, WE.
Graphic designer at Various clients / brands
July 1, 2016 - July 1, 2016
Graphic designer for men’s, women’s and kids lines with allover dessins; accessories and packaging design (labels, zippers, buttons, hangtags).
Graphic and concept designer / Graphic design team manager at Scotch & Soda
December 1, 2014 - December 1, 2014
Graphic designer for men’s, women’s and kids; led a graphic design team of 5 people and freelancers; oversaw packaging development and travelled to suppliers in Turkey, India, China and Hong Kong.
Co-owner / Design / Graphic design / Art Direction at Ferdinand Automotive Garments
November 1, 2011 - November 27, 2025
Co-owner and lead designer responsible for branding, graphic design and art direction for Ferdinand Automotive Garments.
Graphic designer at Bellerose (Freelance)
December 1, 2006 - December 1, 2006
Graphic designer for men’s, women’s and kids wear.

Education

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Qualifications

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Industry Experience

Consumer Goods, Retail, Media & Entertainment, Manufacturing, Professional Services