Derick Matsengarwodzi

I identified local trends in politics, economics, society and culture, and produced monthly reports. I reported on major up-to-date issues in the country, attended monthly online activity meetings, and supported matters related to the business trips of KAF staff and the progress of major projects.

I researched industry-related topics, combining online sources, interviews and studies. I wrote clear marketing copy to promote products/services, prepared well-structured drafts using Content Management Systems, and coordinated with marketing and design teams to illustrate articles.

I conceived marketing strategies, conducted research, wrote copy, created content and edited for diverse brands and publications. I developed, implemented and managed marketing campaigns, enhanced brand awareness in the digital space and drove website traffic, acquiring leads and customers.