Hi, I’m Zheng Hanyu, a management student with a diverse background spanning e-commerce, finance, IT, and campus media. I enjoy turning data into actionable insights and organizing creative projects, from film screenings to branding initiatives. I have demonstrated hands-on skills in data analysis, content creation, and team leadership across internships and student–led activities, and I thrive in collaborative environments where cross-cultural perspectives shape innovative outcomes. Looking ahead, I’ll pursue a Master’s in International Marketing and Brand Management at Lund University to complement my practical experiences and leadership roles, and I’m eager to contribute to cross-border teams and ambitious branding projects.

Zheng Hanyu

Hi, I’m Zheng Hanyu, a management student with a diverse background spanning e-commerce, finance, IT, and campus media. I enjoy turning data into actionable insights and organizing creative projects, from film screenings to branding initiatives. I have demonstrated hands-on skills in data analysis, content creation, and team leadership across internships and student–led activities, and I thrive in collaborative environments where cross-cultural perspectives shape innovative outcomes. Looking ahead, I’ll pursue a Master’s in International Marketing and Brand Management at Lund University to complement my practical experiences and leadership roles, and I’m eager to contribute to cross-border teams and ambitious branding projects.

Available to hire

Hi, I’m Zheng Hanyu, a management student with a diverse background spanning e-commerce, finance, IT, and campus media. I enjoy turning data into actionable insights and organizing creative projects, from film screenings to branding initiatives. I have demonstrated hands-on skills in data analysis, content creation, and team leadership across internships and student–led activities, and I thrive in collaborative environments where cross-cultural perspectives shape innovative outcomes.

Looking ahead, I’ll pursue a Master’s in International Marketing and Brand Management at Lund University to complement my practical experiences and leadership roles, and I’m eager to contribute to cross-border teams and ambitious branding projects.

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Language

English
Fluent
German
Beginner
Swedish
Beginner

Work Experience

Intern, Financial Manager at Guangfa Securities Co., Ltd
July 1, 2023 - September 1, 2023
Visualized the structure of performance-based staff bonuses in Excel; activated dormant accounts and introduced popular wealth management products; conducted follow-up calls to investigate customer satisfaction; analyzed factors by descriptive statistics; tested the company’s financial app for older users and provided improvement suggestions; assisted in expanding business with Bank of China and tested the validity of customers’ digital RMB accounts.
Intern, Office Clerk at Shanghai Tuoling Landscape Sculpture Engineering Co., Ltd
December 1, 2022 - January 1, 2023
Data entry and file organization; answered phone calls, received visitors, and booked travel expenses.
Intern, Content Operator (Remote) at Beijing DKR Information Technology Co., LTD
June 1, 2023 - September 1, 2023
Wrote and posted content in LingKe app; achieved over 1,000 total likes; tested app functions and provided improvement suggestions focusing on interaction.
Team Leader, Training Program of Operation Theory at Northwest University of Political Science and Law
October 1, 2023 - December 1, 2023
Led a short-term practical Operations Research training project to boost tobacco planting efficiency in rural regions; conducted questionnaire pretests and established a formal questionnaire; analyzed data and supported building an index system.
Vice Minister, Film Department at Campus Reading Promotion Association
September 1, 2022 - October 1, 2023
Organized and hosted more than five large-scale film screenings; led a team of over 80 people in recruitment activities; trained new department members.
Announcer at Campus Broadcasting Station
September 1, 2022 - April 1, 2023
Interviewed more than five large-scale events; managed the campus radio station’s official WeChat account and proposed topics like 'The Story of Art', contributing to increased readership.

Education

Bachelor of Management at Northwest University of Political Science and Law, Xi’an
September 1, 2020 - June 1, 2025
Master of International Marketing and Brand Management at Lund University, Lund, Sweden
September 1, 2025 - June 1, 2026
Visiting Program: Mathematics and Computer Science Courses at University of Zurich
September 1, 2024 - December 1, 2024
Summer School: Big Data Analytics and Business Intelligence (Level 6) at Summer School
July 22, 2024 - August 9, 2024

Qualifications

First Prize Scholarship - Outstanding Student (Top 5%)
December 1, 2023 - November 30, 2025
First Prize Scholarship - Outstanding Student (Top 5%)
November 1, 2024 - November 30, 2025
Second Prize in Shaanxi Province College Student Innovation, Creativity and Entrepreneurship Competition (E-commerce)
August 1, 2023 - November 30, 2025
Best Entrepreneurship Award in National College Student Innovation, Creativity and Entrepreneurship Competition (E-commerce)
June 1, 2023 - November 30, 2025
Excellence Award in 9th China International Internet+ College Student Innovation and Entrepreneurship Competition
June 1, 2023 - November 30, 2025
Second Prize in 11th National College Student Innovation, Creativity and Entrepreneurship Competition (E-commerce)
April 1, 2021 - November 30, 2025
Third Prize in 2nd Short Videos Contest
May 1, 2023 - November 30, 2025
Excellence Award in 2nd Short Book Review Contest
May 1, 2023 - November 30, 2025

Industry Experience

Media & Entertainment, Education, Software & Internet, Financial Services