Natasha Maldonado
I am a multidisciplinary Digital Project Manager and Creative Strategist with strong expertise in AI-driven solutions, content innovation, and multi-channel campaign execution.
About
I am a multidisciplinary Digital Project Manager and Creative Strategist with strong expertise in AI-driven solutions, content innovation, and multi-channel campaign execution. Based in Bogotá, I combine creative vision with data-driven methodologies to drive measurable growth, operational efficiency, and high-impact digital experiences. I specialize in AI prompt engineering, workflow automation, and developing customized GPTs and marketing assistants that optimize processes, personalize experiences, and accelerate production.
I’m adept at leading cross-functional teams, managing end-to-end digital initiatives, and building strategies that strengthen brand identity and audience engagement. My approach blends creative storytelling with pragmatic execution to deliver tangible results for brands and creators alike.
- 4 years' experience
- Joined December 2025
Skills· 16
Languages
- EnglishFluent
- Spanish; CastilianFluent
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
Work experience· 5 roles
Developed and implemented brand-specific GPT models and AI assistants, increasing campaign production speed and improving personalization. Led end-to-end digital initiatives, ensuring brand consistency, creative alignment, and KPI-driven optimization. Automated workflows that reduced manual work by 30% and improved team operational efficiency. Collaborated with creative, accounts, and strategy teams to integrate AI into campaign pipelines and content creation processes.
Developed and implemented brand-specific GPT models and AI assistants, increasing campaign production speed and improving personalization. Led end-to-end digital initiatives ensuring brand consistency, creative alignment, and KPI-driven optimization. Automated workflows that reduced manual work by 30% and improved team operational efficiency. Collaborated with creative, accounts, and strategy teams to integrate AI into campaign pipelines and content creation processes.
Designed and executed multi-channel digital marketing strategies for a fashion brand, achieving over 40% growth in online engagement and visibility. Produced high-quality creative content aligned with brand identity and seasonal campaigns. Built and managed influencer programs that strengthened reach, community building, and customer loyalty.
Education· 6
Certifications and awards· 8
Hire Natasha Maldonado today
Post a job and invite Natasha, or contact them directly. No hidden commission.