I'm Maria Alejandra Salamanca Navarro—a digital marketing strategist and content creator with a passion for building brands through multi-channel narratives. I design and execute marketing strategies that align with business goals, optimize SEO/SEM, and grow audiences on YouTube, Instagram, TikTok, and more. I love turning data into action and collaborating with creators and brands to deliver measurable results. Fluent in Spanish and English, I thrive in dynamic teams and enjoy shaping visual identities, crafting compelling storytelling, and driving engagement through thoughtful visuals and analytics. I’m always exploring new tools and platforms to improve brand positioning, audience retention, and ROI while keeping a friendly, collaborative approach.

Maria Alejandra Salamanca Navarro

I'm Maria Alejandra Salamanca Navarro—a digital marketing strategist and content creator with a passion for building brands through multi-channel narratives. I design and execute marketing strategies that align with business goals, optimize SEO/SEM, and grow audiences on YouTube, Instagram, TikTok, and more. I love turning data into action and collaborating with creators and brands to deliver measurable results. Fluent in Spanish and English, I thrive in dynamic teams and enjoy shaping visual identities, crafting compelling storytelling, and driving engagement through thoughtful visuals and analytics. I’m always exploring new tools and platforms to improve brand positioning, audience retention, and ROI while keeping a friendly, collaborative approach.

Available to hire

I’m Maria Alejandra Salamanca Navarro—a digital marketing strategist and content creator with a passion for building brands through multi-channel narratives. I design and execute marketing strategies that align with business goals, optimize SEO/SEM, and grow audiences on YouTube, Instagram, TikTok, and more. I love turning data into action and collaborating with creators and brands to deliver measurable results.

Fluent in Spanish and English, I thrive in dynamic teams and enjoy shaping visual identities, crafting compelling storytelling, and driving engagement through thoughtful visuals and analytics. I’m always exploring new tools and platforms to improve brand positioning, audience retention, and ROI while keeping a friendly, collaborative approach.

See more

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

CEO & Creative Director at Journal Marketing & Mente y Cerebro
January 1, 2021 - January 1, 2023
Founded and directed a digital project focused on inspirational and educational content; designed the global communications and digital marketing strategy; developed visual and narrative identity; coordinated campaigns and collaborations with creators and brands; analyzed metrics and KPIs to optimize campaign performance.
Communications Analyst & Digital Content Creator at Pryxidata Tech
January 1, 2020 - January 1, 2021
Created digital content; video and image editing; managed social media; developed internal and external communication strategies; led digital platforms initiatives; teamwork and leadership; analyzed performance.
SEO/SEM Strategist at Journal Marketing & Community Manager
January 1, 2019 - January 1, 2020
Developed SEO/SEM strategies to improve brand positioning; designed and executed integrated internal and external communications strategies aligned with corporate objectives and brand identity; performed KPI reporting and campaign analytics.

Education

Degree in Communication & Journalism at Universidad de Bogotá Jorge Tadeo Lozano
January 1, 2012 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services