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I am a proactive Retail and Merchandising Specialist with 8+ years of experience driving sales and profit through effective range planning, demand forecasting and stock management. I thrive on turning data into actionable insights and collaborating across teams to optimise product visibility, promotions and customer experience. I love leveraging a broad toolkit of systems and platforms to enable agile, innovative merchandising that supports business growth. Across my career I’ve supported multiple channels—store, ecommerce, wholesale and franchise—while delivering detailed reporting, stock governance, and category strategy. I’m comfortable taking on diverse projects (including NPD launches, collaborations, and international supplier partnerships) to strengthen brand presence and drive commercial success.…I am a proactive Retail and Merchandising Specialist with 8+ years of experience driving sales and profit through effective range planning, demand forecasting and stock management. I thrive on turning data into actionable insights and collaborating across teams to optimise product visibility, promotions and customer experience. I love leveraging a broad toolkit of systems and platforms to enable agile, innovative merchandising that supports business growth. Across my career I’ve supported multiple channels—store, ecommerce, wholesale and franchise—while delivering detailed reporting, stock governance, and category strategy. I’m comfortable taking on diverse projects (including NPD launches, collaborations, and international supplier partnerships) to strengthen brand presence and drive commercial success.

Concetta Ester Crisci

Designer, Brand Designer, Graphic Designer, +2

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I am a proactive Retail and Merchandising Specialist with 8+ years of experience driving sales and profit through effective range planning, demand forecasting and stock management. I thrive on turning data into actionable insights and collaborating across teams to optimise product visibility, promotions and customer experience. I love leveraging a broad toolkit of systems and platforms to enable agile, innovative merchandising that supports business growth. Across my career I’ve supported multiple channels—store, ecommerce, wholesale and franchise—while delivering detailed reporting, stock governance, and category strategy. I’m comfortable taking on diverse projects (including NPD launches, collaborations, and international supplier partnerships) to strengthen brand presence and drive commercial success.…I am a proactive Retail and Merchandising Specialist with 8+ years of experience driving sales and profit through effective range planning, demand forecasting and stock management. I thrive on turning data into actionable insights and collaborating across teams to optimise product visibility, promotions and customer experience. I love leveraging a broad toolkit of systems and platforms to enable agile, innovative merchandising that supports business growth. Across my career I’ve supported multiple channels—store, ecommerce, wholesale and franchise—while delivering detailed reporting, stock governance, and category strategy. I’m comfortable taking on diverse projects (including NPD launches, collaborations, and international supplier partnerships) to strengthen brand presence and drive commercial success.

Available to hire

I am a proactive Retail and Merchandising Specialist with 8+ years of experience driving sales and profit through effective range planning, demand forecasting and stock management. I thrive on turning data into actionable insights and collaborating across teams to optimise product visibility, promotions and customer experience. I love leveraging a broad toolkit of systems and platforms to enable agile, innovative merchandising that supports business growth.

Across my career I’ve supported multiple channels—store, ecommerce, wholesale and franchise—while delivering detailed reporting, stock governance, and category strategy. I’m comfortable taking on diverse projects (including NPD launches, collaborations, and international supplier partnerships) to strengthen brand presence and drive commercial success.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Bookseller and Events Associate (Contract) at Waterstones Piccadilly

October 1, 2025 - Present

Collaborated with the events manager to identify operational and administrative needs; managed events communications with customers; integrated events into the bookselling proposition; promoted events via in-store materials and social media; set up and ran bookstalls at external events; coordinated with venue partners and evaluated events to improve the proposition.

Digital Marketing and Promotions Associate (Freelance) at Skint Music

September 1, 2025 - Present

Promoted SK!NT events across digital platforms; drove ticket sales via creative digital promotions and direct community engagement; supported development and execution of digital marketing plans; built event visibility and line-up promotions across social media; amplified content and grew online community; monitored reach/engagement and provided performance feedback; managed ticketing platforms and promotions.

Assistant Merchandiser (Contract) at The Beauty Crop

July 1, 2025 - September 1, 2025

Ran and circulated daily/weekly/ad hoc reports with commentary; supported category strategy and OTB; advised on NPD/OTB and range improvements; forecasted line cards and identified actions, risks and opportunities; reviewed line stock across warehouses and recommended transfers; managed core/NOOS inventory and slow sellers; collaborated with Ecommerce to optimise visibility, promotions and KPIs; supported pricing and promo activity; owned rebuys from PO to intake; maintained Product Library; tracked NPD from concept to launch; managed samples for shoots and events; supported trade/marketing calendar and digital asset coordination with internal teams.

Merchandising Admin Assistant (Maternity Cover) at Hush & Mrs Alice Homeware

October 1, 2024 - July 1, 2025

Raised and managed purchase orders; maintained supplier roster and sourced new suppliers; liaised with UK and US warehouses to ensure accurate stock and inventory records; matched invoicing to POs and reported discrepancies; produced stock and KPI reports (e.g., intake, replenishment, ROS, COGS, margin); aligned with Buying and E‑commerce teams on backend product setup; supported weekly trading and stock accuracy reporting; managed stock across all channels and ensured launches complied with brand standards; forecasted sales and demand; monitored competitors and trends; led UK/US collaborations for new partnerships.

Merchandising Allocator (Full Time) at River Island Head Office

May 1, 2023 - October 1, 2024

Provided admin and analytical support to the Distribution Merchandising Team; allocated stock across Wholesale, E‑commerce, Stores and Franchise in line with forecasts and calendars; built relationships with Core Merchandising; decided on stock allocations based on capacity, option plan and sales trends; managed replenishment and promotional/markdown activity; analyzed KPIs (ROS, Cover, Sell-through, Stock Turn) and informed allocation decisions; prepared and manipulated the WSSI, generated ad hoc reports; conducted store visits and comps; supported senior meetings with data-driven recommendations.

Sales Supervisor (Retail) and Buying & Merchandising Assistant at Universal Music Group, Abbey Road Studios

September 1, 2021 - December 1, 2022

Managed store revenue through stock control, SOPs, and high-quality reporting; analysed trading data and used planning tools to maximise margins and minimise risk; ensured strong visual merchandising and stock levels; coordinated supplier and warehousing relationships; supported pricing strategies and stock displays; contributed to new product development from concept to distribution; aligned merchandise with events/marketing and managed online/offline asset flow; supported procurement and allocation of goods.

Retail & Visual Merchandising Manager at Starbucks Coffee Company UK, London

May 1, 2017 - September 1, 2021

Led a team of 20–25, set sales targets and managed peak times with appropriate staffing; drove company programmes to ensure smooth store operations and strong guest experience; utilised operational tools (Oracle, Jira, Google Workspace, Asana, inventory systems) to achieve operational excellence; performed financial analysis in Excel to identify trends and improve performance; conducted performance reviews and development plans; controlled supply chain and inventory, including cycle counts; maintained stakeholder relationships and ensured compliance with governance standards.