Brittney Adele Roberts
Hi, I’m Brittney Adele Roberts, a results-driven marketing and communications professional with 8+ years of experience in digital advertising and campaign management.
About
Hi, I’m Brittney Adele Roberts, a results-driven marketing and communications professional with 8+ years of experience in digital advertising and campaign management. I excel at developing and executing marketing plans, creating engaging content for digital and social channels, and using data-driven insights to improve reach and ROI.
I’m known for collaborating with cross-functional teams, juggling multiple projects on tight deadlines, and aligning initiatives with organizational goals. I recently completed a Diploma in Integrated Marketing Communications to sharpen both strategy and creative execution, and I’m excited to bring my cross-cultural experience from Canada and India to new opportunities.
- 9 years' experience
- Joined December 2025
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Education
More experts in Calgary, Canada
Work experience· 4 roles
Develop and optimize Google Ads Search, Display, and Shopping campaigns. Create ad visuals and videos for Facebook Ads using Canva. Increase traffic and conversion rates through targeted ad strategies. Conduct campaign performance analysis and provide actionable recommendations.
Optimized mobile app campaigns for European and Asian markets. Delivered strategic recommendations for account structure, creative assets, and bids. Monitored campaign performance and improved ROI through data-driven adjustments.
Enhanced mobile app installation and engagement through Google Ads optimization. Developed bidding strategies and conversion tracking improvements. Award: Cognizant Cheers Coral Award (Q4 2020) for exceptional performance.
Education
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