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Senior Creative Art Director with 15+ years of experience in digital brand strategy and UX/UI design for e-commerce and omnichannel platforms. Spearheaded cross-channel digital marketing campaigns for Tarte Cosmetics, contributing to $820M in total revenue and driving record-breaking revenue years while managing a team of 5 high-achieving designers.…

Jenna Desrosiers

Creative Director, Art Director, Product Designer, +2

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Senior Creative Art Director with 15+ years of experience in digital brand strategy and UX/UI design for e-commerce and omnichannel platforms. Spearheaded cross-channel digital marketing campaigns for Tarte Cosmetics, contributing to $820M in total revenue and driving record-breaking revenue years while managing a team of 5 high-achieving designers.…

Available to hire

Senior Creative Art Director with 15+ years of experience in digital brand strategy and UX/UI design for e-commerce and omnichannel platforms. Spearheaded cross-channel digital marketing campaigns for Tarte Cosmetics, contributing to $820M in total revenue and driving record-breaking revenue years while managing a team of 5 high-achieving designers.

Skills

Experience Level

Expert

Expert

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Expert

Work Experience

Senior Creative Director at Tarte Cosmetics

January 1, 2021 - Present

Led cross-channel digital marketing campaigns across website, landing pages, email, paid social, MMS, Amazon Storefront, TikTok, Instagram, and YouTube; guided creative vision and strategy; contributed to approximately $820M in total revenue; managed a team of 5 designers.

Digital Art Director at Tarte Cosmetics

January 1, 2019 - January 1, 2021

Directed digital design and brand visuals, evolving the look and feel across digital channels; aligned with growth targets and UX goals to enhance user engagement and brand presence.

Senior Digital Creative Manager at Tarte Cosmetics

January 1, 2016 - January 1, 2019

Spearheaded creative strategy and design operations; built scalable, autonomous workflows balancing speed, quality, and innovation; increased productivity by 27%.

Manager of Creative at Ouid Ad

January 1, 2014 - January 1, 2016

Transformed digital presence for CPG and lifestyle brands through a comprehensive rebrand, optimizing site elements, user-centered design, and educational content; improved brand consistency and experience.

Multimedia Graphic Designer at QVC

January 1, 2012 - January 1, 2014

Elevated QVC's digital presence by enhancing brand aesthetics and product presentation in digital magazines; achieved a 25% increase in click-through rates and a 10% lift in conversions; created and edited customer-facing e-newsletters for Style and Beauty channels; executed weekly email campaigns from concept to launch, boosting CTRs and e-commerce revenue.