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Hi! I'm Fiza, a psychology student at Wilfrid Laurier University with a growing passion for digital marketing, content strategy, and data-driven storytelling. I love turning insights into engaging content and partnering with designers, PMMs, and developers to bring campaigns to life. My coursework and certifications in analytics and marketing give me a curious mindset and a practical toolkit for measuring impact online. In my professional roles, I've supported community outreach, brand marketing, and digital campaigns—using tools like Canva, Google Analytics, and SEO best practices to boost engagement, improve user experience, and drive traffic. I thrive in collaborative environments and enjoy turning creative ideas into tangible assets that resonate with audiences.…Hi! I'm Fiza, a psychology student at Wilfrid Laurier University with a growing passion for digital marketing, content strategy, and data-driven storytelling. I love turning insights into engaging content and partnering with designers, PMMs, and developers to bring campaigns to life. My coursework and certifications in analytics and marketing give me a curious mindset and a practical toolkit for measuring impact online. In my professional roles, I've supported community outreach, brand marketing, and digital campaigns—using tools like Canva, Google Analytics, and SEO best practices to boost engagement, improve user experience, and drive traffic. I thrive in collaborative environments and enjoy turning creative ideas into tangible assets that resonate with audiences.

Fiza

Content Creator, Content Designer, Brand Designer, +5

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Hi! I'm Fiza, a psychology student at Wilfrid Laurier University with a growing passion for digital marketing, content strategy, and data-driven storytelling. I love turning insights into engaging content and partnering with designers, PMMs, and developers to bring campaigns to life. My coursework and certifications in analytics and marketing give me a curious mindset and a practical toolkit for measuring impact online. In my professional roles, I've supported community outreach, brand marketing, and digital campaigns—using tools like Canva, Google Analytics, and SEO best practices to boost engagement, improve user experience, and drive traffic. I thrive in collaborative environments and enjoy turning creative ideas into tangible assets that resonate with audiences.…Hi! I'm Fiza, a psychology student at Wilfrid Laurier University with a growing passion for digital marketing, content strategy, and data-driven storytelling. I love turning insights into engaging content and partnering with designers, PMMs, and developers to bring campaigns to life. My coursework and certifications in analytics and marketing give me a curious mindset and a practical toolkit for measuring impact online. In my professional roles, I've supported community outreach, brand marketing, and digital campaigns—using tools like Canva, Google Analytics, and SEO best practices to boost engagement, improve user experience, and drive traffic. I thrive in collaborative environments and enjoy turning creative ideas into tangible assets that resonate with audiences.

Available to hire

Hi! I’m Fiza, a psychology student at Wilfrid Laurier University with a growing passion for digital marketing, content strategy, and data-driven storytelling. I love turning insights into engaging content and partnering with designers, PMMs, and developers to bring campaigns to life. My coursework and certifications in analytics and marketing give me a curious mindset and a practical toolkit for measuring impact online.

In my professional roles, I’ve supported community outreach, brand marketing, and digital campaigns—using tools like Canva, Google Analytics, and SEO best practices to boost engagement, improve user experience, and drive traffic. I thrive in collaborative environments and enjoy turning creative ideas into tangible assets that resonate with audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Community Outreach & Marketing Coordinator at Care Dara

January 1, 2026 - June 1, 2026

Utilized Meta Business Suite to track engagement on social media platforms. Supported content publishing and scheduling across LinkedIn, Instagram, TikTok, Facebook, X; helped increase follower engagement by 15% and website traffic by 20%. Assisted with content adaptation across digital platforms to meet audience expectations and platform-specific requirements. Used AI-enabled tools and digital platforms to improve content development efficiency while maintaining editorial quality and accuracy. Collaborated with designers and stakeholders to create marketing assets including digital ads, banners, and promotional materials.

Digital Marketing Intern at Shooting Star Press

September 1, 2024 - April 1, 2025

Assisted in developing and executing social media marketing strategies, resulting in a 15% increase in follower engagement and a 20% growth in website traffic. Collaborated with the design team to create promotional materials (brochures, banners, digital ads). Conducted basic site audits and content reviews to improve user experience and engagement. Supported the creation of email marketing campaigns, resulting in a 15% increase in open rates. Participated in brainstorming sessions and provided creative input for new product launches. Managed and updated website content, ensuring brand consistency and accessibility.

Brand Marketing Intern at Nespresso

August 1, 2023 - January 1, 2024

Supported the Brand Manager in creating and executing annual marketing plans for product launches and seasonal campaigns, including preparing sales decks and promotional material. Monitored project budgets, processed purchase orders (POs), coded invoices, and tracked spending, ensuring adherence to budget limits. Supported delivery of routine communications and emails for cross-functional teams, producing reports to share results and make recommendations to key stakeholders. Collaborated with PMMs, designers and cross-functional teams to provide strategic insights and innovative solutions.

Administrative Assistant at Alpha Secondary

January 1, 2022 - January 1, 2023

Organized and maintained a system for client files, project timelines and ensured smooth professional email communication with clients and stakeholders. Managed client check-ins and appointments, demonstrating effective multitasking and communication skills. Developed and delivered presentations for external stakeholders, including key decision-makers, using PowerPoint and Excel to communicate strategic plans, marketing materials, and performance updates. Maintained and updated school website content, improving accessibility and information accuracy for staff and students. Lead Writer & Editor for Alpha Secondary's website for 2 years. Business Group Project Lead for Best Buy Company's business analysis and strategy.