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I'm a highly effective and creative Digital Marketing Executive and Social Media Strategist with proven experience in social media management, content optimization, and brand storytelling. With a strong background in interior, furniture, and lifestyle branding, I blend creativity with analytics to craft data-driven marketing strategies that elevate brand presence and foster lasting connections in today's fast-evolving digital landscape.…I'm a highly effective and creative Digital Marketing Executive and Social Media Strategist with proven experience in social media management, content optimization, and brand storytelling. With a strong background in interior, furniture, and lifestyle branding, I blend creativity with analytics to craft data-driven marketing strategies that elevate brand presence and foster lasting connections in today's fast-evolving digital landscape.

Virania Syifa Mawar Dina

Digital Marketer, Social Media Manager, Content Creator, +2

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I'm a highly effective and creative Digital Marketing Executive and Social Media Strategist with proven experience in social media management, content optimization, and brand storytelling. With a strong background in interior, furniture, and lifestyle branding, I blend creativity with analytics to craft data-driven marketing strategies that elevate brand presence and foster lasting connections in today's fast-evolving digital landscape.…I'm a highly effective and creative Digital Marketing Executive and Social Media Strategist with proven experience in social media management, content optimization, and brand storytelling. With a strong background in interior, furniture, and lifestyle branding, I blend creativity with analytics to craft data-driven marketing strategies that elevate brand presence and foster lasting connections in today's fast-evolving digital landscape.

Available to hire

I’m a highly effective and creative Digital Marketing Executive and Social Media Strategist with proven experience in social media management, content optimization, and brand storytelling.

With a strong background in interior, furniture, and lifestyle branding, I blend creativity with analytics to craft data-driven marketing strategies that elevate brand presence and foster lasting connections in today’s fast-evolving digital landscape.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

DaVinci Resolve Studio

Intermediate

Language

English

Intermediate

Work Experience

Social Media & Marketing Strategist at Veranda Furniture Indonesia

June 1, 2023 - Present

Develop and implement strategic content plans across Instagram, TikTok, and Meta Ads; manage end-to-end content creation; supervise campaigns, influencer collaborations, and website content; analyze engagement data and generate performance reports; coordinate with sales, design, and customer service teams to align campaigns with brand goals.

Leader of Digital Designer & Content Creator (E-Commerce) at PT. Andreti International

November 1, 2020 - April 1, 2023

Managed end-to-end content creation for Malinda Furniture Gallery; created and executed social media content calendars across Instagram, TikTok, Facebook, and YouTube; collaborated with Google and videography teams on product launch campaigns; managed paid ads; designed infographics and promotional materials; wrote blog posts; handled direct messaging with customers to boost showroom sales.

Lecture Assistant Architectural Design at Department of Architecture, University of Indonesia

August 1, 2020 - November 1, 2020

Assisted faculty and undergraduate students in architectural design studios; mentored students in developing concepts, presentations, and technical drawings; provided feedback to improve spatial understanding; helped organize virtual learning sessions.

Creative Director & Admin at Nyimas Hijab Indonesia

June 1, 2019 - June 1, 2020

Created and developed engaging content for Instagram, Facebook, and other digital platforms; produced online advertisements; oversaw brand visuals and messaging across channels; managed customer inquiries via WhatsApp and Instagram; collaborated with marketing to increase online visibility and engagement.

Head of Exhibition Design at Ekskursi UI Suku Laut

January 1, 2018 - January 1, 2019

Responsible for creating and managing a public exhibition showcasing architecture students’ excursion and research; led the design and execution of exhibition layouts, visual concepts, and spatial storytelling; supervised curation, display design, and installation; collaborated with documentation and media teams to translate research into engaging visuals; managed timelines, budgets, and logistics.

Member of Kesatria Pengajar at Technique Informal School

June 1, 2016 - June 1, 2017

Volunteer educator providing learning opportunities for underprivileged communities; taught basic learning and personal development; participated in community activities to promote access to education.