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Hi, I’m Shruti Singh, a marketing enthusiast currently pursuing MSc in Marketing Management at EDHEC. I’m passionate about brand storytelling, digital marketing, and building engaging social media strategies for diverse markets. I enjoy turning ideas into measurable campaigns that resonate with audiences and drive growth across borders. With hands-on experience coordinating campaigns for brands like Lacoste and Danone (through coursework), plus roles in brand execution and content creation during internships, I’m excited to bring creativity, project management, and data-driven decision making to a dynamic team.…Hi, I’m Shruti Singh, a marketing enthusiast currently pursuing MSc in Marketing Management at EDHEC. I’m passionate about brand storytelling, digital marketing, and building engaging social media strategies for diverse markets. I enjoy turning ideas into measurable campaigns that resonate with audiences and drive growth across borders. With hands-on experience coordinating campaigns for brands like Lacoste and Danone (through coursework), plus roles in brand execution and content creation during internships, I’m excited to bring creativity, project management, and data-driven decision making to a dynamic team.

Shruti Singh

Copywriter, Content Creator, Content Producer, +2

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Hi, I’m Shruti Singh, a marketing enthusiast currently pursuing MSc in Marketing Management at EDHEC. I’m passionate about brand storytelling, digital marketing, and building engaging social media strategies for diverse markets. I enjoy turning ideas into measurable campaigns that resonate with audiences and drive growth across borders. With hands-on experience coordinating campaigns for brands like Lacoste and Danone (through coursework), plus roles in brand execution and content creation during internships, I’m excited to bring creativity, project management, and data-driven decision making to a dynamic team.…Hi, I’m Shruti Singh, a marketing enthusiast currently pursuing MSc in Marketing Management at EDHEC. I’m passionate about brand storytelling, digital marketing, and building engaging social media strategies for diverse markets. I enjoy turning ideas into measurable campaigns that resonate with audiences and drive growth across borders. With hands-on experience coordinating campaigns for brands like Lacoste and Danone (through coursework), plus roles in brand execution and content creation during internships, I’m excited to bring creativity, project management, and data-driven decision making to a dynamic team.

Available to hire

Hi, I’m Shruti Singh, a marketing enthusiast currently pursuing MSc in Marketing Management at EDHEC. I’m passionate about brand storytelling, digital marketing, and building engaging social media strategies for diverse markets. I enjoy turning ideas into measurable campaigns that resonate with audiences and drive growth across borders.

With hands-on experience coordinating campaigns for brands like Lacoste and Danone (through coursework), plus roles in brand execution and content creation during internships, I’m excited to bring creativity, project management, and data-driven decision making to a dynamic team.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Hindi

Fluent

French

Beginner

Work Experience

Brand Executive at Rasta Ventures

November 1, 2024 - April 1, 2025

Created social media calendars for 2 brands with 20+ content ideas per month. Integrated 5 campaigns across Instagram and LinkedIn increasing engagement rates up to 30%. Managed 2 retainer clients, ensuring 95% on-time deliverables and created monthly performance report. Coordinated logistics for client shoots while managing a crew of 10-15 people.

Copywriter at Interactive Avenues IPG Mediabrands

September 1, 2023 - July 1, 2024

Wrote 50+ ad copies across social media platforms for 4 different FMCG and lifestyle brands. Planned and executed 2 digital campaigns per quarter. Developed 30+ meta ad copies per month improving average ad relevance. Ideated and created social media content across 4 brands driving 25% overall growth.

Content and Marketing Intern at Zostel

June 1, 2023 - September 1, 2023

Authored 15+ SEO-friendly blogs and wrote ad copies for all of their social media platforms. Worked on Zostel's 10-year anniversary merchandise campaign.

Social Media and Communication Intern at Outlook Responsible Tourism Initiative

January 1, 2023 - April 1, 2023

Assisted logistics and communications team of the Indian Responsible Tourism Awards 2023, coordinating 200+ participants and developed social media content for Outlook Traveller.